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Elnora W. Stuart has written 14 work(s)
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Hardcover:
9780133973136 | 8 pck lslf edition (Prentice Hall, May 8, 2015), cover price $170.13
Hardcover:
9780471513117, titled "Advances in Cancer Control: Innovations & Research" | John Wiley & Sons Inc, May 1, 2000, cover price $102.00 | also contains Advances in Cancer Control: Innovations & Research
Paperback:
9780134024714 | 7 pck pap/ edition (Prentice Hall, August 18, 2014), cover price $254.53 | About this edition: MARKETING & INTERPRTV SIM AC GRP B PKG
Hardcover:
9780133450637 | Psc edition (Prentice Hall, March 18, 2013), cover price $104.00
Paperback:
9780133033113 | 11 unbnd/p edition (Prentice Hall, May 24, 2012), cover price $159.20
Hardcover:
9780132175913 | 7 psc stu edition (Prentice Hall, June 3, 2011), cover price $104.00
Product Description: These videos are tied to the most pertinent topics in the text. By highlighting exciting and interesting discussion topics, the video clips help deliver key concepts to students.
Hardcover:
9780132177085 | 7 dvdr edition (Prentice Hall, March 9, 2011), cover price $14.40 | About this edition: These videos are tied to the most pertinent topics in the text.
Paperback:
9780132177146 | 7 unbnd st edition (Prentice Hall, February 1, 2011), cover price $153.47
Paperback:
9780132948937 | 8 edition (Prentice Hall, January 18, 2015), cover price $238.40
9780133879278 | 7 pck pap/ edition (Prentice Hall, June 13, 2014), cover price $246.40
9780133879261 | 7 pck unbn edition (Prentice Hall, May 1, 2014), cover price $160.80
9780132606165 | 7 pck unbn edition (Prentice Hall, July 2, 2011), cover price $160.13
9780132577533 | 7 pck pap/ edition (Prentice Hall, June 16, 2011), cover price $245.07
6 other edition(s) in this binding (see all)
This reader-friendly marketing book conveys timely and relevant material in a dynamic presentation of how marketing concepts are implemented, and what they mean in the marketplace. It introduces marketing from the perspective of real people making real marketing decisions at leading companies every day. Learners will come to understand that marketing is about creating value–for customers, for companies, and for society as a whole-and they will see how that is accomplished in the real world. A five-part organization covers making marketing value decisions, identifying markets and understanding customers' needs for value, creating the value proposition, communicating the value proposition, and delivering the value proposition. For individuals interested in a career in marketing.
Hardcover:
9780130213044 | 2nd edition (Prentice Hall, July 1, 1999), cover price $93.33 | also contains A Practical Guide to Teaching and Assessing the ACGME Core Competencies
9780205152063 | Prentice Hall, November 1, 1996, cover price $93.33 | also contains Semi-discretization for Time-delay Systems: Stability and Engineering Applications
Paperback:
9780132176842 | 7 edition (Prentice Hall, February 1, 2011), cover price $238.40 | also contains Marketing: Real People, Real Choices
9780132299381 | 5 stg edition (Prentice Hall, March 22, 2007), cover price $46.67 | also contains Marketing: Real People, Real Choices
9780132299206 | 5th edition (Prentice Hall, November 28, 2006), cover price $162.67
9780131449688 | 4th edition (Prentice Hall, December 31, 2004), cover price $140.00 | About this edition: This reader-friendly marketing book conveys timely and relevant material in a dynamic presentation of how marketing concepts are implemented, and what they mean in the marketplace.
9780131088320 | Prentice Hall, June 1, 2003, cover price $110.00
2 other edition(s) in this binding (see all)
Paperback:
9780136008132 | 5 pck edition (Prentice Hall, March 20, 2007), cover price $169.33
(view table of contents)
Hardcover:
9780130558176 | 2 pck sub edition (Prentice Hall, August 1, 2000), cover price $124.00
Product Description: For undergraduate courses in Principles of Marketing. Why do students love this book? This is the only book that makes marketing REAL to them by using real people-real marketers. Like most introductory books, all fundamental marketing concepts are covered with an emphasis on emerging topics, but this is the only book where students get up close and personal with real marketers...read more
Paperback:
9780130136275 | 2 edition (Prentice Hall, March 1, 2000), cover price $32.70 | About this edition: For undergraduate courses in Principles of Marketing.
Product Description: For undergraduate courses in Principles of Marketing. Why do students love this book? This is the only book that makes marketing REAL to them by using real people-real marketers. Like most introductory books, all fundamental marketing concepts are covered with an emphasis on emerging topics, but this is the only book where students get up close and personal with real marketers...read more
Paperback:
9780136195115 | Student edition (Prentice Hall, December 1, 1996), cover price $26.20 | About this edition: For undergraduate courses in Principles of Marketing.
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