ISBNs for industrial marketing

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industrial marketing matches 112 work(s)

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Advances in Business Marketing

Product Description: Book by

By Arch G. Woodside (editor)

See complete details on each edition (2 editions listed)

Hardcover:

9781559380225 | Jai Pr, September 1, 1990, cover price $82.50 | About this edition: Book by

9780892329144 | Jai Pr, November 1, 1988, cover price $82.50 | About this edition: Book by

Advances in Business Marketing and Purchasing

Product Description: This sixth volume in the series acts as a handbook for business marketing. Topics covered by the book include strategic management and business marketing, organizational buying in the quality revolution, and effective product decision-making in the industrial environment.

By Arch G. Woodside (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781559387354 | Jai Pr, February 1, 1995, cover price $82.50 | About this edition: This sixth volume in the series acts as a handbook for business marketing.

Advances in Business Marketing and Purchasing: Case Studies for Industrial and Business Marketing 1996

Product Description: This voluem aims to help increase knowledge, skills and insights into making effective decisions in the bigger hall of marketing management. It contains 17 case studies which are aimed at improving the reader's skills in making and carrying out effective decisions in industrial and business marketing...read more (view table of contents, read Amazon.com's description)

By Arch G. Woodside (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9780762301881 | Jai, January 1, 1997, cover price $108.99 | About this edition: This voluem aims to help increase knowledge, skills and insights into making effective decisions in the bigger hall of marketing management.

Advances in Business Marketing and Purchasing: Mapping How Industry Buys : 1992

By Arch G. Woodside (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781559383646 | Jai Pr, July 1, 1992, cover price $82.50

Advances in Business Marketing and Purchasing: Training Exercises for Improving Sensemaking Skills - With Solutions

(view table of contents)

By Arch G. Woodside (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9780762302284 | Jai, October 1, 1999, cover price $156.99

Ama Handbook for Managing Business to Business Marketing Communications

Product Description: With communications occupying the key role in business to business marketing there is a need for professionals to fully grasp its importance. This simple guide covers every step in the marketing communications process. (view table of contents, read Amazon.com's description)

By J. Nicholas Debonis and Roger S. Peterson

See complete details on each edition (1 edition listed)

Hardcover:

9780844235950 | Ntc Business Books, November 1, 1996, cover price $39.95 | About this edition: With communications occupying the key role in business to business marketing there is a need for professionals to fully grasp its importance.

B2B Digital Marketing: Using the Web to Market Directly to Businesses

By Michael Miller

See complete details on each edition (1 edition listed)

Paperback:

9780789748874 | Que Pub, March 16, 2012, cover price $24.99

The B2B E-Commerce Handbook: How to Transform Your Business-To-Business Global Marketing Strategy

Product Description: * Packed with practical advice, ideas, international cases, examples and screen shotsThe rapid development of B2B e-marketing shows that the Internet is not just a new place to do business but constitutes a whole new method and model for commerce...read more (view table of contents, read Amazon.com's description)

By Matt Haig

See complete details on each edition (1 edition listed)

Hardcover:

9780749435776 | Kogan Page Ltd, January 1, 2002, cover price $32.50 | About this edition: * Packed with practical advice, ideas, international cases, examples and screen shotsThe rapid development of B2B e-marketing shows that the Internet is not just a new place to do business but constitutes a whole new method and model for commerce.

B2b Executive Playbook: The Ultimate Weapon for Achieving Sustainable, Predictable and Profitable Growth

By Sean Geehan

See complete details on each edition (1 edition listed)

Hardcover:

9781578604463, titled "B2B Executive Playbook: The Ultimate Weapon for Achieving Sustainable, Predictable & Profitable Growth" | Clerisy Pr, November 29, 2011, cover price $24.95

The Best Readings from Business Marketing Magazine: Views from the Trenches

Product Description: This text is a collection of some of the best articles from Business Marketing magazine, the only publication written exclusively for business-to-business marketing professionals and the most authoritative source of real-world business marketing activities...read more

By Bob Donath, Valerie Kijewski and David T. Wilson (editor)

See complete details on each edition (1 edition listed)

Paperback:

9780534929787 | Pws Pub Co, September 1, 1992, cover price $48.95 | About this edition: This text is a collection of some of the best articles from Business Marketing magazine, the only publication written exclusively for business-to-business marketing professionals and the most authoritative source of real-world business marketing activities.

Business Marketing: A Global Perspective

By Nils-Erik Aaby, H. Michael Hayes and Per V. Jenster

See complete details on each edition (1 edition listed)

Hardcover:

9780256159769 | Richard d Irwin, February 1, 1996, cover price $103.35

Business Marketing Management: A Strategic View of the Industrial and Organizational Markets

By Michael D. Hutt and Thomas W. Speh

See complete details on each edition (2 editions listed)

Hardcover:

9780030949180 | 5th edition (Harcourt College Pub, November 1, 1995), cover price $84.00 | also contains Plants of the Rocky Mountains

9780030541674 | 4th edition (Harcourt School, October 1, 1991), cover price $67.17 | also contains The Majesty of Colonial Williamsburg

Business Marketing Management: Marketing of Business Products and Services

Product Description: Using a hands-on approach, this text offers coverage of the environmental, organizational and managerial variables marketers face in business-to-business markets. Drawing on the literature in the field, and his own experiences, Eckles covers the operations, unique factors, and complexities involved in the marketing of business products and services to organizational customers...read more

By Robert W. Eckles

See complete details on each edition (1 edition listed)

Hardcover:

9780131053960 | Prentice Hall, January 1, 1990, cover price $76.00 | About this edition: Using a hands-on approach, this text offers coverage of the environmental, organizational and managerial variables marketers face in business-to-business markets.

Business-to-business: A Global Network Perspective

By Sarah Maria Bruhs

See complete details on each edition (2 editions listed)

Hardcover:

9780415740876 | Routledge, May 30, 2014, cover price $160.00

Paperback:

9780415740883 | Routledge, February 11, 2015, cover price $59.99

Business to Business Advertising: A Marketing Management Approach

By Steven William Hartley, Susan L. Kennedy and Charles H. Patti

See complete details on each edition (1 edition listed)

Hardcover:

9780844234717 | Natl Textbook Co Trade, July 1, 1991, cover price $39.95

The Business to Business Communications Handbook

Product Description: Book by Messer, Fred R.

By Fred R. Messer

See complete details on each edition (1 edition listed)

Hardcover:

9780844234731 | Ntc Business Books, August 1, 1992, cover price $59.95 | About this edition: Book by Messer, Fred R.

Business to Business Direct Marketing: Proven Direct Response Methods to Generate More Leads and Sales

A guide to profiting from direct marketing, business to business, which covers sales brochures, direct mailing, and business catalogues. (view table of contents)

By Robert W. Bly

See complete details on each edition (2 editions listed)

Hardcover:

9780844232430 | 2 sub edition (Ntc Business Books, March 1, 1998), cover price $44.95

9780844234724 | Natl Textbook Co Trade, September 1, 1992, cover price $39.95 | About this edition: A guide to profiting from direct marketing, business to business, which covers sales brochures, direct mailing, and business catalogues.

Business-to-business Marketing

Product Description: A comprehensive discussion of all of the elements of successful business-to-business marketing, from creative to management to strategy development.

By Susan K. Jones

See complete details on each edition (2 editions listed)

Hardcover:

9781933199450 | Racom Communications, August 30, 2013, cover price $59.95 | About this edition: Business-to-Business Marketing gives a highly readable, practical survey of the world of B2B marketing, including all the profitable strategic and smart measurement techniques.

Paperback:

9781933199498, titled "Business to Business Marketing" | Racom Communications, September 1, 2014, cover price $34.95 | About this edition: A comprehensive discussion of all of the elements of successful business-to-business marketing, from creative to management to strategy development.

Business-to-business Marketing

By Mark Tadajewski (editor)

See complete details on each edition (1 edition listed)

Hardcover:

9781849205467 | Sage Pubns Ltd, January 19, 2011, cover price $1030.00

Business-to-Business Marketing

By Ross Brennan, Louise Canning and Raymond Mcdowell

See complete details on each edition (5 editions listed)

Hardcover:

9781446273722 | 3 edition (Sage Pubns Ltd, May 6, 2014), cover price $163.00

9781849201551 | 2 edition (Sage Pubns Ltd, November 15, 2010), cover price $151.00

9781412919692 | Sage Pubns Ltd, March 8, 2007, cover price $146.00

Paperback:

9781446273739 | 3 edition (Sage Pubns Ltd, May 6, 2014), cover price $67.00

9781849201568 | 2 edition (Sage Pubns Ltd, November 15, 2010), cover price $78.00

Business to Business Marketing: Creating a Community of Customers

Product Description: The need for a new way of doing business in today's customer-focused, customer-dominated marketplace is indisputable. The question isn't if, but how. The answers are here. Business to Business Marketing: Creating a Community of Customers is the first book to provide a comprehensive model for doing business in the new customer-focused environment and the practical guidance for implementing profitable, customer-driven marketing programs...read more

By Victor L. Hunter

See complete details on each edition (2 editions listed)

Hardcover:

9780844232300 | Ntc Business Books, April 1, 1997, cover price $39.95 | About this edition: "In a highly competitive global marketplace, this idea of "creating a community of customers" is truly an intriguing and insightful way to do business--both short- and long-term.

Paperback:

9780071736015 | Gardners Books, July 11, 1997, cover price $49.90 | About this edition: The need for a new way of doing business in today's customer-focused, customer-dominated marketplace is indisputable.

Business to Business Marketing Management

Product Description: This flexible text and casebook is research/theory based. It cites the theoretical foundations of sales management and aims to appeal to a variety of teaching approaches. Topics discussed include formulation of a strategic sales programme, organizing the sales force, and demand estimation...read more

By Frank G. Bingham and Barney T. Raffield, III

See complete details on each edition (1 edition listed)

Hardcover:

9780256079753 | Richard d Irwin, January 1, 1990, cover price $61.95 | About this edition: This flexible text and casebook is research/theory based.

Business to Business Marketing: Relationships, Networks and Strategies

By Nick Ellis

See complete details on each edition (1 edition listed)

Paperback:

9780199551682, titled "Business-to-Business Marketing: Relationships, Networks & Strategies" | Oxford Univ Pr, November 25, 2010, cover price $76.95

Business-To-Business Marketing: Strategic Resource Management and Cases

By Philip William Mahin

See complete details on each edition (1 edition listed)

Hardcover:

9780205129157 | Allyn & Bacon, February 1, 1991, cover price $62.85

Business-To-Business Telemarketing

By Jeffrey L. Pope

See complete details on each edition (1 edition listed)

Hardcover:

9780814411315 | Amacom Books, July 1, 1983, cover price $75.00

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