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Jump down to see edition details for: Hardcover
Bibliographic Detail
Publisher
South-Western Pub
Publication date
April 1, 2002
Pages
773
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780324113808
ISBN-10
0324113803
Dimensions
1.25 by 8.50 by 10.75 in.
Weight
4.25 lbs.
Availability§
Out of Print
Original list price
$264.95
§As reported by publisher
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Summaries and Reviews
Editions
Hardcover
6 edition from South-Western Pub (February 16, 2011)
9780538473323 | details & prices | 693 pages | 8.50 × 11.00 × 1.25 in. | 4.15 lbs | List price $356.95
This edition also contains Advertising and Integrated Brand Promotion
This edition also contains Advertising and Integrated Brand Promotion
The price comparison is for this edition
from South-Western Pub (April 1, 2002)
9780324113808 | details & prices | 773 pages | 8.50 × 10.75 × 1.25 in. | 4.25 lbs | List price $264.95
3 edition from South-Western Pub (April 1, 2002)
9789990849059 | details & prices | List price $0.02
This edition also contains Advertising and Integrated Brand Promotion
This edition also contains Advertising and Integrated Brand Promotion
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