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Custom Nation: Why Customization Is the Future of Business and How to Profit From It
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Bibliographic Detail
Publisher
Benbella Books
Publication date
November 15, 2012
Pages
240
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9781937856106
ISBN-10
1937856100
Dimensions
1 by 5.50 by 8.25 in.
Weight
0.70 lbs.
Original list price
$16.95
Subjects
Amazon.com says people who bought this book also bought:
Mass Customization: How Build to Order, Assemble to Order, Configure to Order, Make to Order, and Engineer to Order Manufacturers Increase | Build-to-Order & Mass Customization; The Ultimate Supply Chain Management and Lean Manufacturing Strategy for Low-Cost On-Demand Production without Forecasts or Inventory | Authenticity | Mass Customization | Mass Customization | Markets of One
Mass Customization: How Build to Order, Assemble to Order, Configure to Order, Make to Order, and Engineer to Order Manufacturers Increase | Build-to-Order & Mass Customization; The Ultimate Supply Chain Management and Lean Manufacturing Strategy for Low-Cost On-Demand Production without Forecasts or Inventory | Authenticity | Mass Customization | Mass Customization | Markets of One
Summaries and Reviews
Amazon.com description: Product Description:
Smart brands such as Chipotle, Zazzle, Nike, and Pandora are ditching the outdated 20th century model of a one-size-fits-all approach to providing products and services. From a Netflix movie night to a marriage courtesy of eHarmony, customization is changing every corner of American life and business.
The New York Times bestseller Custom Nation is a practical how-to guide by someone who has built his business on the power of customization. YouBar founder Anthony Flynn and business journalist Emily Flynn Vencat explain how marketers, brand managers, and entrepreneurs across all industries can reinvigorate their businesses and increase profits.
In Custom Nation, learn:
Why customization is key to today’s businesses and what does and doesn’t work
How to incorporate customization in new and established businesses to make your products stand out and sell
What strategies work for the most successful and profitable custom brands
Drawing on firsthand interviews with the CEOs and founders of dozens of companies specializing in customization, Custom Nation reveals how customization can make any business stand apart and generate market share, increase profit margins, and develop customer loyalty.
The New York Times bestseller Custom Nation is a practical how-to guide by someone who has built his business on the power of customization. YouBar founder Anthony Flynn and business journalist Emily Flynn Vencat explain how marketers, brand managers, and entrepreneurs across all industries can reinvigorate their businesses and increase profits.
In Custom Nation, learn:
Why customization is key to today’s businesses and what does and doesn’t work
How to incorporate customization in new and established businesses to make your products stand out and sell
What strategies work for the most successful and profitable custom brands
Drawing on firsthand interviews with the CEOs and founders of dozens of companies specializing in customization, Custom Nation reveals how customization can make any business stand apart and generate market share, increase profit margins, and develop customer loyalty.
Editions
Paperback
The price comparison is for this edition
With Dennis Flynn (other contributor), Anthony Flynn |
from Benbella Books (November 15, 2012)
9781937856106 | details & prices | 240 pages | 5.50 × 8.25 × 1.00 in. | 0.70 lbs | List price $16.95
About: Smart brands such as Chipotle, Zazzle, Nike, and Pandora are ditching the outdated 20th century model of a one-size-fits-all approach to providing products and services.
About: Smart brands such as Chipotle, Zazzle, Nike, and Pandora are ditching the outdated 20th century model of a one-size-fits-all approach to providing products and services.
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