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Bibliographic Detail
Publisher
Random House
Publication date
January 2, 2007
Binding
CD/Spoken Word
Edition
Unabridged
Book category
Adult Non-Fiction
ISBN-13
9780739341346
ISBN-10
0739341340
Dimensions
1.25 by 5.50 by 6 in.
Weight
0.55 lbs.
Original list price
$29.95
Other format details
audio
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The Power of Moments: Why Certain Experiences Have Extraordinary Impact | Leaders Eat Last: Why Some Teams Pull Together and Others Don't | Drive | Good To Great | Financial Intelligence | Crucial Conversations | Switch
Summaries and Reviews
Summary
A groundbreaking resource for those who need to deliver a memorable message introduces six key principles that help make messages stick--simplicity, unexpectedness, concreteness, credibility, emotions, and stories--and explains how to incorporate each of these factors into the creative thought process. Simultaneous.
Editions
Hardcover
from Random House Inc (January 2, 2007)
9781400064281 | details & prices | 291 pages | 5.75 × 8.50 × 1.00 in. | 1.00 lbs | List price $27.00
About: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly.
About: Urban legends, conspiracy theories, and bogus public-health scares circulate effortlessly.
Paperback
from Random House (September 1, 2010)
9780812982008 | details & prices | 323 pages | 5.50 × 8.25 × 0.75 in. | 0.60 lbs | List price $12.00
Reprint edition from Random House Inc (August 18, 2009)
9780812974645 | details & prices | 304 pages | List price $15.00
Miscellaneous
from Random House Inc (January 2, 2007)
9781588365965 | details & prices | List price $26.00
CD/Spoken Word
The price comparison is for this edition
With Charles Kahlenberg (other contributor) |
Unabridged edition from Random House (January 2, 2007)
9780739341346 | details & prices | 5.50 × 6.00 × 1.25 in. | 0.55 lbs | List price $29.95
About: Introduces six key principles that help make messages memorable--simplicity, unexpectedness, concreteness, credibility, emotions, and stories--and explains how to incorporate each of these factors into the creative thought process.
About: Introduces six key principles that help make messages memorable--simplicity, unexpectedness, concreteness, credibility, emotions, and stories--and explains how to incorporate each of these factors into the creative thought process.
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