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Marketing Management: Text and Cases
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Jump down to see edition details for Marketing Management: Text and Cases: Hardcover
Jump down to see edition details for Astara's Book of Life, Sixth Degree Lessons 13 and 14: The Protein Problem Solved: Hardcover | Paperback
Bibliographic Detail
Publisher John Wiley & Sons Inc
Publication date January 1, 1995
Binding Hardcover
Book category Adult Non-Fiction
ISBN-13 9780471552550
ISBN-10 0471552550
Dimensions 1.75 by 7.75 by 9.75 in.
Weight 3.70 lbs.
Availability§ Out of Print
Original list price $89.50
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: This popular and comprehensive book focuses on all aspects of planning, coordinating and executing marketing strategy. It explains the main terms and concepts associated with marketing management. Cases have been integrated into the text to provide readers with opportunities to apply what they have learned by solving realistic marketing problems. Most of the cases and examples are global in scope. The new edition also contains completely updated references.

Editions
This edition contains multiple works--typically stories or entire novels--that are found in different collections. Below find each work in this edition grouped by how you can find each.
Hardcover
Book cover for 9780471332381 Book cover for 9780471552550
 
7 edition from John Wiley & Sons Inc (January 1, 2000)
9780471332381 | details & prices | 707 pages | 8.50 × 10.25 × 1.25 in. | 3.25 lbs | List price $136.35
About: All the Skills Students Need to Succeed in Today's Competitive Business World Completely updated and revised, the Seventh Edition focuses on all aspects of planning, coordinating and executing a successful marketing strategy.
The price comparison is for this edition
With Earlyne C. Chaney | from John Wiley & Sons Inc (January 1, 1995)
9780471552550 | details & prices | 7.75 × 9.75 × 1.75 in. | 3.70 lbs | List price $89.50
This edition also contains Astara's Book of Life, Sixth Degree Lessons 13 and 14: The Protein Problem Solved
About: This popular and comprehensive book focuses on all aspects of planning, coordinating and executing marketing strategy.
Hardcover
Book cover for 9780471552550
 
The price comparison is for this edition
With Douglas J. Dalrymple, Leonard J. Parsons | from John Wiley & Sons Inc (January 1, 1995); titled "Marketing Management: Text and Cases"
9780471552550 | details & prices | 7.75 × 9.75 × 1.75 in. | 3.70 lbs | List price $89.50
This edition also contains Marketing Management: Text and Cases
About: This popular and comprehensive book focuses on all aspects of planning, coordinating and executing marketing strategy.
Paperback
Book cover for 9781508737629
 
2 edition from Createspace Independent Pub (March 1, 2015)
9781508737629 | details & prices | 44 pages | 7.00 × 10.00 × 0.10 in. | List price $12.00
About: This series of 88 Lessons on mysticism born from the ancient wisdom teachings is a comprehensive encyclopedia and training in every topic from birth to enlightenment.

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