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Getting Partnering Right: How Market Leaders Are Creating Long-Term Competitive Advantage
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Book cover for 9780070517820
from McGraw-Hill (November 1, 1995)
9780070517820 | details & prices | 237 pages | 6.25 × 9.50 × 0.75 in. | 1.30 lbs | List price $22.95
About: From the best-selling author of SPIN Selling, Getting Partnering Right explains, demystifies and makes sense of the revolution that is taking place in supplier-customer relationships today, redefining how to form locked-in, highly profitable relationships with customers.