search for books and compare prices
Nick Wreden has written 4 work(s)
Search for other authors with the same name
displaying 1 to 4 | at end
show results in order: alphabetically | oldest to newest | newest to oldest
Cover for 9780971744202 Cover for 9780749443054 Cover for 9780749450182 Cover for 9780749444655
Fusionbranding: How to Forge Your Brand for the Future
cover image for 9780971744202
Product Description: FusionBranding: How to Forge Your Brand for the Future by brand futurist Nick Wreden represents a fresh look at branding imperatives, especially for companies selling to other businesses. Core principles of FusionBranding are illustrated with numerous case studies...read more
By Nick Wreden
See complete details on each edition (1 edition listed)

Hardcover:

9780971744202 | Accountability Pr, September 1, 2002, cover price $29.95 | About this edition: FusionBranding: How to Forge Your Brand for the Future by brand futurist Nick Wreden represents a fresh look at branding imperatives, especially for companies selling to other businesses.

Fusionbranding: How To Increase The Profitability, Accountability & Sustainability Of Your Brand
cover image for 9780749443054
By Nick Wreden
See complete details on each edition (1 edition listed)

Paperback:

9780749443054 | 2 edition (Kogan Page Ltd, May 31, 2005), cover price $19.95

Profit Brand: How to Increase the Profitability, Accountability and Sustainability of Brands
cover image for 9780749450182
Product Description: Profit Brand presents a results-driven view of branding that any CEO or CFO would applaud.  While branding strategies often concern themselves with “awareness,” “visibility,” “impact,” and “image,” author Nick Wreden shifts the focus to the bottom line...read more
By Nick Wreden
See complete details on each edition (1 edition listed)

Paperback:

9780749450182, titled "Profit Brand: How to Increase the Profitability, Accountability & Sustainability of Brands" | Kogan Page Ltd, August 1, 2007, cover price $39.50 | About this edition: Profit Brand presents a results-driven view of branding that any CEO or CFO would applaud.

Profit Brand How To Increase The Profitability, Accountability And Sustainability Of Brands: Increasing the Profitability, Accountability & Sustainability of Brands
cover image for 9780749444655
Product Description: ""ProfitBrand does a superb job in showing how companies can gain by tracking individual customers' profitability, and not simply basing their strategies on aggregate measures such as sales and market share."" -- Philip Kotler, Kellogg School of Management
By Nick Wreden
See complete details on each edition (1 edition listed)

Hardcover:

9780749444655 | Kogan Page Ltd, September 30, 2005, cover price $29.95 | About this edition: ""ProfitBrand does a superb job in showing how companies can gain by tracking individual customers' profitability, and not simply basing their strategies on aggregate measures such as sales and market share.

displaying 1 to 4 | at end