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Manage For Profit, Not For Market Share: A Guide to Greater Profits In Highly Contested Markets
cover image for 9781591395263
Product Description: How do companies in mature markets—where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come by—achieve sustainable increases in profits? For decades, managers have been told the answer lies in pursuing high market share...read more
By Frank F. Bilstein, Frank Luby and Hermann Simon
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Hardcover:

9781591395263 | Harvard Business School Pr, April 30, 2006, cover price $35.00 | About this edition: How do companies in mature markets—where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come by—achieve sustainable increases in profits?

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