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The Cluetrain Manifesto: 10th Anniversary Edition
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Bibliographic Detail
Publisher Basic Books
Publication date April 5, 2011
Pages 298
Binding Paperback
Edition 10 anv
Book category Adult Non-Fiction
ISBN-13 9780465024094
ISBN-10 0465024092
Dimensions 1 by 5.75 by 8.50 in.
Weight 0.70 lbs.
Original list price $16.99
Summaries and Reviews
Amazon.com description: Product Description:
Ten years after Cluetrain's original publication, too many companies still ignore the idea that markets are really made up of people. In our rapidly changing world, this book's message is more vital than ever. Companies may be wired for business, but they still struggle with how to talk to their customers like human beings.The 10th Anniversary Edition features extensive new commentaries by industry leaders, but the core message of this modern business classic remains intact.



Editions
Hardcover
Book cover for 9780465018659
 
With Doc Searls, Rick Levine, Christopher Locke | 10 anv edition from Basic Books (June 29, 2009)
9780465018659 | details & prices | 298 pages | 6.25 × 9.25 × 1.00 in. | 1.20 lbs | List price $24.95
About: The Cluetrain Manifesto began as a Web site (cluetrain.
Paperback
Book cover for 9780465024094
 
The price comparison is for this edition
With Doc Searls, Rick Levine, Christopher Locke, Petzinger (other contributor) | 10 anv edition from Basic Books (April 5, 2011)
9780465024094 | details & prices | 298 pages | 5.75 × 8.50 × 1.00 in. | 0.70 lbs | List price $16.99
About: Ten years after Cluetrain's original publication, too many companies still ignore the idea that markets are really made up of people.

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