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Marketing: Creating Value for Customers
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Jump down to see edition details for: Hardcover
Bibliographic Detail
Publisher
Richard d Irwin
Publication date
April 1, 1995
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780256125399
ISBN-10
0256125392
Dimensions
1 by 8.25 by 10.25 in.
Weight
3.35 lbs.
Availability§
Out of Print
Original list price
$78.35
§As reported by publisher
Summaries and Reviews
Editions
Hardcover
Tch edition from Irwin Professional Pub (January 1, 2003)
9780256173673 | details & prices | List price $70.00
2nd packag edition from McGraw-Hill College (January 1, 1998)
9780075618003 | details & prices | 9.00 × 11.00 × 1.25 in. | 3.90 lbs | List price $108.65
About: Churchill and Peter are two of the most respected educators and researchers in the marketing discipline.
About: Churchill and Peter are two of the most respected educators and researchers in the marketing discipline.
2 sub edition from Irwin Professional Pub (January 1, 1998)
9780256228779 | details & prices | 630 pages | 9.00 × 11.50 × 1.25 in. | 3.55 lbs | List price $120.70
The price comparison is for this edition
from Richard d Irwin (April 1, 1995)
9780256125399 | details & prices | 8.25 × 10.25 × 1.00 in. | 3.35 lbs | List price $78.35
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