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The Definitive Guide to Entertainment Marketing: Bringing the Moguls, the Media, and the Magic to the World
By
Patricia Esgate and
Al Lieberman
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Bibliographic Detail
Publisher
Financial Times Management
Publication date
June 28, 2013
Pages
294
Binding
Hardcover
Edition
2
Book category
Adult Non-Fiction
ISBN-13
9780133092080
ISBN-10
0133092089
Dimensions
0.80 by 7.50 by 9.50 in.
Weight
1.40 lbs.
Availability§
Publisher Out of Stock Indefinitely
Original list price
$54.99
Subjects
§As reported by publisher
Amazon.com says people who bought this book also bought:
Leveraging Up! the Key to Launching Your Entertainment Career | Marketing Strategy | American Media History | Public Relations | Cultural Theory and Popular Culture | Strategic Writing | Convergence Culture | Blockbusters | An Introduction to the Entertainment Industry
Leveraging Up! the Key to Launching Your Entertainment Career | Marketing Strategy | American Media History | Public Relations | Cultural Theory and Popular Culture | Strategic Writing | Convergence Culture | Blockbusters | An Introduction to the Entertainment Industry
Summaries and Reviews
Editions
Hardcover
The price comparison is for this edition
2 edition from Financial Times Management (June 28, 2013)
9780133092080 | details & prices | 294 pages | 7.50 × 9.50 × 0.80 in. | 1.40 lbs | List price $54.99
Paperback
2 edition from Financial Times Management (July 8, 2013)
9780134194677 | details & prices | 294 pages | 7.50 × 9.00 × 0.50 in. | 1.05 lbs | List price $46.99
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