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By
Jack Trout and
Steve Rivkin
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Bibliographic Detail
Publisher
McGraw-Hill
Publication date
December 1, 2000
Binding
Paperback
Book category
Adult Non-Fiction
ISBN-13
9780071373326
ISBN-10
0071373322
Dimensions
0.50 by 6 by 8.75 in.
Weight
0.65 lbs.
Original list price
$19.00
Summaries and Reviews
(view table of contents)
Editions
Hardcover
from McGraw-Hill (November 1, 1998)
9780070653627 | details & prices | 205 pages | 6.25 × 9.50 × 1.00 in. | 1.15 lbs | List price $24.95
About: Presents guidelines that show managers how to cope with complexities by focusing on essentials in areas such as management, leadership, marketing, long-term planning, and motivation
About: Presents guidelines that show managers how to cope with complexities by focusing on essentials in areas such as management, leadership, marketing, long-term planning, and motivation
Paperback
The price comparison is for this edition
from McGraw-Hill (December 1, 2000)
9780071373326 | details & prices | 6.00 × 8.75 × 0.50 in. | 0.65 lbs | List price $19.00
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