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The Rise and Fall of Mass Marketing
By Geoffrey Jones; Richard S. Tedlow
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Hardcover
Book cover for 9780415075732
 
from Van Nostrand Reinhold (May 1, 1993)
9780415075732 | details & prices | 5.75 × 8.75 × 0.75 in. | 0.95 lbs | List price $98.99
About: Without marketing there is no business.