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Predatory Marketing: What Everyone in Business Needs to Know to Win Today's Consumer
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Paperback
Book cover for 9780767901895
 
Reprint edition from Broadway Books (January 5, 1998)
9780767901895 | details & prices | 308 pages | 6.00 × 8.25 × 0.75 in. | 0.60 lbs | List price $19.00
About: Explores the buying habits of the American consumer while offering advertising, public relations, customer service, and strategic planning advice