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C. Britt Beemer has written 4 work(s)
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Cover for 9780071603652 Cover for 9780684865461 Cover for 9780767901895 Cover for 9780688148362
cover image for 9780684865461
A marketing expert outlines the fifteen major trends underpinning the market today, explains how they are transforming American business, and reveals how corporate managers can exploit them. 30,000 first printing. (view table of contents)

Hardcover:

9780684865461 | Simon & Schuster, January 1, 2001, cover price $26.00 | About this edition: Identifies 15 trends that are changing American business and shows how they can be used to find and keep customers, increase profits, and enjoy greater success, with sections on targeting senior citizens, building community involvement, and enhancing employee loyalty.

cover image for 9780767901895
Explores the buying habits of the American consumer while offering advertising, public relations, customer service, and strategic planning advice

Paperback:

9780767901895 | Reprint edition (Broadway Books, January 5, 1998), cover price $19.00 | About this edition: Explores the buying habits of the American consumer while offering advertising, public relations, customer service, and strategic planning advice

cover image for 9780688148362
A collection of tips and solutions showcases this professional marketing expert's philosophy of increasing market share by attacking the competition at their strong points, anticipating trends, and knowing customer's needs. Tour.

Hardcover:

9780688148362 | William Morrow & Co, January 1, 1997, cover price $25.00 | About this edition: Showcases a professional marketing expert's philosophy of increasing market share by attacking the competition at their strong points, anticipating trends, and knowing customers' needs

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