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Predatory Marketing: What Everyone in Business Needs to Know to Win Today's American Consumer
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Hardcover
Book cover for 9780688148362
 
from William Morrow & Co (January 1, 1997)
9780688148362 | details & prices | 288 pages | 6.50 × 10.00 × 1.25 in. | 1.25 lbs | List price $25.00
About: Showcases a professional marketing expert's philosophy of increasing market share by attacking the competition at their strong points, anticipating trends, and knowing customers' needs