ISBNs for publicity

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publicity matches 83 work(s)

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Becoming a Public Relations Writer: Strategic Writing for Emerging and Established Media

Product Description: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no-nonsense language, realistic examples, easy-to-follow steps, and practical exercises, this text introduces the various formats and styles of writing you will encounter as a public relations practitioner...read more

By Ronald D. Smith

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Hardcover:

9781138123045 | 5 revised edition (Routledge, July 22, 2016), cover price $200.00 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

Paperback:

9781138123052 | 5 revised edition (Routledge, July 22, 2016), cover price $79.95

Becoming a Public Relations Writer: A Writing Workbook for Emerging and Established Media

Product Description: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no-nonsense language, realistic examples, easy-to-follow steps and practical exercises, this text introduces the various formats and styles of writing you will encounter as a public relations practitioner...read more

By Ronald D. Smith

See complete details on each edition (2 editions listed)

Hardcover:

9780415893428 | 4th edition (Routledge, November 23, 2011), cover price $200.00 | About this edition: Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice.

Paperback:

9780415888028 | 4th edition (Routledge, November 23, 2011), cover price $78.95

Secrecy and Publicity in Votes and Debates

Product Description: In the spirit of Jeremy Bentham's Political Tactics, this volume offers the first comprehensive discussion of the effects of secrecy and publicity on debates and votes in committees and assemblies. The contributors - sociologists, political scientists, historians, and legal scholars - consider the micro-technology of voting (the devil is in the detail), the historical relations between the secret ballot and universal suffrage, the use and abolition of secret voting in parliamentary decisions, and the sometimes perverse effects of the drive for greater openness and transparency in public affairs...read more

By Jon Elster (editor)

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Hardcover:

9781107083363 | Cambridge Univ Pr, June 26, 2015, cover price $99.99 | About this edition: In the spirit of Jeremy Bentham's Political Tactics, this volume offers the first comprehensive discussion of the effects of secrecy and publicity on debates and votes in committees and assemblies.

The Fame Game: A Superstar's Guide to Getting Rich and Famous

By Sergey Knazev

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Hardcover:

9781590791257 | Select Books Inc, November 16, 2015, cover price $24.95

Masters of Disaster: The Ten Commandments of Damage Control

By Bill Guttentag

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Hardcover:

9780230341807 | St Martins Pr, December 11, 2012, cover price $27.00

Paperback:

9781137278968 | Reprint edition (Griffin, March 4, 2014), cover price $17.00

Rethinking Reputation: How Pr Trumps Marketing and Advertising in the New Media World

Product Description: Once just the icing on a good campaign, PR is now the lynchpin of any reputation management strategy. Little wonder, in a time when even minor gaffes can ruin the careers of politicians, celebrities, athletes and high-flying CEOs - and a single well-placed endorsement can launch an unknown startup into the stratosphere...read more

By John Doorley

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Hardcover:

9780230338333 | St Martins Pr, August 21, 2012, cover price $26.00 | About this edition: Good public relations is no longer just icing-it's a strategic imperative more important to your competitive success than even advertising or marketing.

Paperback:

9781137278708 | Reprint edition (Griffin, September 17, 2013), cover price $17.00 | About this edition: Once just the icing on a good campaign, PR is now the lynchpin of any reputation management strategy.

Inteligencia Comercial / Business Intelligence

By Luis Bassat

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Paperback:

9788415115304 | Plataforma Editorial S L, April 1, 2012, cover price $25.95

Hacer Suceder / Make It Happen

Product Description: One of the biggest names in Brazilian publicity explains why some businesses are more profitable than others and how to benefit from every cent invested in marketing and publicity in this guide to executing successful campaigns and projects...read more

By Julio Ribeiro

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Paperback:

9788415115427 | Rev exp edition (Plataforma Editorial S L, April 1, 2012), cover price $23.95 | About this edition: One of the biggest names in Brazilian publicity explains why some businesses are more profitable than others and how to benefit from every cent invested in marketing and publicity in this guide to executing successful campaigns and projects.

Transnationalization of the Public Sphere and the Fate of the Public

In this erudite and provocative volume the author sets out to restore the almost forgotton figure of the public and the neglected idea of publicness to the core of debates on the public sphere. The result is an exhilarating intellectual journey that combines a masterful history of these ideas in motion, as responses to the emergence of democratic nation states, with a trenchant discussion of the challenges they now face in a world system where issues around cosmopolitanism, regional integration, and global governance are moving to center stage.

By Slavko Splichal

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Hardcover:

9781612890364 | Hampton Pr, November 15, 2011, cover price $65.00

Paperback:

9781612890371 | Hampton Pr, November 15, 2011, cover price $28.95 | About this edition: In this erudite and provocative volume the author sets out to restore the almost forgotton figure of the public and the neglected idea of publicness to the core of debates on the public sphere.

Speed Design

By Oscar Asensio

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Hardcover:

9786074044959 | Numen, November 1, 2011, cover price $24.95

For Immediate Release: Shape Minds, Build Brands, and Deliver Results With Game-changing Public Relations

By Ronn Torossian

See complete details on each edition (1 edition listed)

Hardcover:

9781936661169 | 1 edition (Benbella Books, October 18, 2011), cover price $24.95

Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Hired and Rewarded at Work

By Meryl Weinsaft Cooper and Jessica Kleiman

See complete details on each edition (1 edition listed)

Paperback:

9781601631480, titled "Be Your Own Best Publicist: How to Use PR Techniques to Get Noticed, Hired, and Rewarded at Work" | Career Pr Inc, January 20, 2011, cover price $15.99

Busque, compare y si encuentra un libro mejor, comprelo! / Look, Compare And If You Find A Better Book...

By Sergio Rodriguez

See complete details on each edition (1 edition listed)

Paperback:

9788481564686 | Penguin Random House Grupo USA, September 1, 2009, cover price $35.95

PR Therapy: Ignite Your Passion for Promoting Your Products, Services, and Even Yourself!

By Robin Blakely

See complete details on each edition (1 edition listed)

Paperback:

9781884956973 | Quill Driver Books, August 1, 2009, cover price $15.95

Managers Guide to Marketing, Advertising, and Publicity

By Barry Callen

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Paperback:

9780071627962 | Original edition (McGraw-Hill, August 17, 2009), cover price $21.00

Power Up with PR: A Publicity Guide for Artists

Product Description: Artists selling their artwork need to consider themselves as businesses. Like any business, they must not overlook the power of public relations and how they can leverage free publicity in the local and national media to publicize their art...read more

By Jackie Abramian

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Paperback:

9780940899902 | 1 edition (Artnetworks, August 1, 2008), cover price $14.95 | About this edition: Artists selling their artwork need to consider themselves as businesses.

Redaccion publicitaria/ Copy Writing

By Juan Rey Fuentes, Victor Curto Gordo and Joan Sabate Lopez

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Paperback:

9788497887083 | Uoc Sl Editorial, May 30, 2008, cover price $48.95

Publicity: 7 Steps to Publicize Just About Anything

By David Carriere

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Hardcover:

9780979338472 | Glitterati Inc, June 1, 2008, cover price $20.00

Manage the Media: Don't Let the Media Manage You

Product Description: Today's CEOs are facing a major communications problem: they're getting shellacked by the media. And this is costing companies more than lost reputations--it is costing them lost revenue.In Manage the Media (Don't Let the Media Manage You), veteran business reporter William J...read more

By William J. Holstein

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Hardcover:

9781422121481 | Harvard Business School Pr, March 25, 2008, cover price $18.00 | About this edition: Today's CEOs are facing a major communications problem: they're getting shellacked by the media.

Public Information Officer

Product Description: Offering practical, proven ideas and techniques that are applicable in todayâs rapidly changing media environment, Public Information Officer serves as a reference guide for Public Information Officers.Â Â The material in this book covers the development and implementation of effective media relations and positive community strategies, the roles and responsibilities of a PIO and the legal aspects of the job...read more

By Philip Politano

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Paperback:

9780131719231 | 1 edition (Prentice Hall, April 24, 2008), cover price $86.67 | About this edition: Offering practical, proven ideas and techniques that are applicable in todayâs rapidly changing media environment, Public Information Officer serves as a reference guide for Public Information Officers.

Marketing farmaceutico/ Pharmaceutical Marketing

By Dolores M. Frias

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Paperback:

9788436821086 | 2 edition (Piramide Ediciones Sa, June 30, 2007), cover price $31.95

Marketing del turismo rural/ Marketing of Rural Tourism

Product Description: Rare book

By Blanca Garcia Henche

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Paperback:

9788436820096 | 2 edition (Piramide Ediciones Sa, June 30, 2007), cover price $31.95 | About this edition: Rare book

Trampas publicitarias y Anti-Edad/ Advertising Traps and Anti-Aging: Aprende a no dejarte enganar, encuentra la verdadera juventud/ Do not be deceived, find the real youth

By Sandra Garro

See complete details on each edition (1 edition listed)

Paperback:

9789708160322 | Pck pap/co edition (Advanced Marketing s De Rl De Cv, June 30, 2007), cover price $24.95

Publicidad Y Comunicacion Integral De Marca/ Advertising And Integrated Brand Promotion

Product Description: La premisa de este titulo es mantenerse actualizado segun la evolucion de la pubicidad la cual exige, entre otras cosas, que se utilicen nuevos medios y los medios tradicionales sean usados de diferente manera. Igualmente, se preocupa por presentar un enf.

By Thomas C. O'Guinn

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Paperback:

9789706866073 | 4 tra edition (Cengage Learning Latin America, August 18, 2006), cover price $81.95 | About this edition: La premisa de este titulo es mantenerse actualizado segun la evolucion de la pubicidad la cual exige, entre otras cosas, que se utilicen nuevos medios y los medios tradicionales sean usados de diferente manera.

Diccionario De Publicidad / Publicity Dictionary

By Ignacio Ochoa

See complete details on each edition (1 edition listed)

Paperback:

9788448307660 | Ediciones Sm, July 30, 2006, cover price $14.95

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