Results for Scott J. Edgett

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Scott J. Edgett has written 6 work(s)

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Product Innovation and Technology Strategy

Product Description: Achieve dominance in the marketplace by implementing a product innovation strategy to guide your company's product innovation efforts, investment decisions and resource allocation. World-renown innovation experts, Dr. Robert G. Cooper and Dr...read more

By Scott J. Edgett

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Paperback:

9781439252246 | Createspace Independent Pub, September 4, 2009, cover price $34.95 | About this edition: Achieve dominance in the marketplace by implementing a product innovation strategy to guide your company's product innovation efforts, investment decisions and resource allocation.

Successful Product Innovation: A Collection of Our Best

Product Description: Stellar new product development is no accident - it is the result of a disciplined, systematic approach based on best practices. This book is a collection of 18 articles, handpicked by the authors, that span the practices critical for success; from generating breakthrough new ideas, accelerating the Stage-Gate Idea-to-Launch process, improving project selection with portfolio management and developing a product innovation and technology strategy...read more

By Scott J. Edgett

See complete details on each edition (1 edition listed)

Paperback:

9781439249185 | Createspace Independent Pub, September 3, 2009, cover price $34.95 | About this edition: Stellar new product development is no accident - it is the result of a disciplined, systematic approach based on best practices.

Generating Breakthrough New Product Ideas: Feeding the Innovation Funnel