Amazon.com description: Product Description: In this second book in the Mind Capture business series, you'll discover: *Ways to quickly investigate, cross-pollinate, and then detonate ideas into your marketing and sales efforts for maximum profits *Proven ways to crank up sales immediately and make your marketing sizzle *Simple strategies to save you time and money and from becoming a marketing victim *Actual exhibits of successful marketing and publicity techniques in action *Why the shift from sales pitch to great content is critical to your success *How to quickly stand out in the age of media chaos and advertising noise to capture attention, repeat business, and referrals. In each generation a bold, unique, disruptor emerges to shake up the scene and status quo with a unique perspective on business. If you're looking to positively impact your sales, market, and industry, you've found the perfect book.