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Marketing Research: Methodological Foundations
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Bibliographic Detail
Publisher
Gardners Books
Publication date
January 31, 2009
Pages
712
Binding
Paperback
Edition
Int
Book category
Adult Non-Fiction
ISBN-13
9780324343472
ISBN-10
0324343477
Original list price
$80.40
Summaries and Reviews
Editions
Hardcover
10 har/psc edition from South-Western Pub (October 20, 2009)
9781439081013 | details & prices | 604 pages | 8.25 × 10.25 × 1.25 in. | 2.90 lbs | List price $306.95
10th edition from South-Western Pub (October 20, 2009)
9780324359954 | details & prices | 604 pages | 8.00 × 10.00 × 1.25 in. | 2.85 lbs | List price $302.95
About: Expect superior, balanced coverage of both qualitative and quantitative marketing research with this market-leading text from respected marketing authorities Dr.
About: Expect superior, balanced coverage of both qualitative and quantitative marketing research with this market-leading text from respected marketing authorities Dr.
Paperback
from Createspace Independent Pub (March 5, 2015)
9781507775547 | details & prices | 554 pages | 8.25 × 10.75 × 1.50 in. | 3.14 lbs | List price $94.95
The price comparison is for this edition
With Gilbert A. Churchill |
Int edition from Gardners Books (January 31, 2009)
9780324343472 | details & prices | 712 pages | List price $80.40
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