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The Marketing Research Project Manual
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Jump down to see edition details for The Marketing Research Project Manual: Paperback
Jump down to see edition details for The Short Guide to Urban Policy: Paperback
Jump down to see edition details for The Short Guide to Urban Policy: Paperback
Bibliographic Detail
Publisher
West Group
Publication date
March 1, 1996
Binding
Paperback
Edition
3rd
Book category
Adult Non-Fiction
ISBN-13
9780314076908
ISBN-10
0314076905
Dimensions
0.50 by 8.50 by 10.25 in.
Weight
0.90 lbs.
Original list price
$22.95
Amazon.com says people who bought this book also bought:
Honest Work | Purchasing and Supply Chain Management | Basic Marketing Research | Retailing Management | Marketing Analytics | Essentials of Strategic Management | Business Ethics and Ethical Business | Consumer Behavior | Questionnaire Research
Honest Work | Purchasing and Supply Chain Management | Basic Marketing Research | Retailing Management | Marketing Analytics | Essentials of Strategic Management | Business Ethics and Ethical Business | Consumer Behavior | Questionnaire Research
Summaries and Reviews
Amazon.com description: Product Description: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual. This manual, featuring the marketing research activities of an electric utilities corporation, takes you step-by-step through interviewing, turning research objectives into a questionnaire, choosing a sampling method, designing sampling plans, entering survey data into the computer, preparing a research report, and translating your results into recommendations. Clear, concise explanations of each step are provided to ensure that you develop these valuable marketing research skills through real, hands-on experience.
Editions
Editions for the work The Marketing Research Project Manual
Paperback
4 pap/dsk edition from South-Western Pub (July 1, 1998)
9780538891486 | details & prices | 235 pages | 8.50 × 11.00 × 0.50 in. | 1.35 lbs | List price $53.95
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
The price comparison is for this edition
With Claire Edwards, Rob Imrie |
3rd edition from West Group (March 1, 1996)
9780314076908 | details & prices | 8.50 × 10.25 × 0.50 in. | 0.90 lbs | List price $22.95
This edition also contains The Short Guide to Urban Policy
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
This edition also contains The Short Guide to Urban Policy
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
With Williams |
2nd edition from West Group (June 1, 1993)
9780314012333 | details & prices | 8.50 × 10.00 × 0.75 in. | 0.90 lbs | List price $17.75
This edition also contains Introduction to the Guitar Toolbox
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
This edition also contains Introduction to the Guitar Toolbox
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
Editions for the work The Short Guide to Urban Policy
Paperback
With Claire Edwards |
from Policy Pr (September 15, 2015)
9781447307990 | details & prices | 272 pages | 5.00 × 7.50 × 0.75 in. | 0.60 lbs | List price $21.95
About: With an ever increasing proportion of the worldâs population inhabiting urban environments, the management of cities remains a perennial challenge for governments and policy makers.
About: With an ever increasing proportion of the worldâs population inhabiting urban environments, the management of cities remains a perennial challenge for governments and policy makers.
The price comparison is for this edition
With Claire Edwards, Glen R. Jarboe |
3rd edition from West Group (March 1, 1996); titled "The Marketing Research Project Manual"
9780314076908 | details & prices | 8.50 × 10.25 × 0.50 in. | 0.90 lbs | List price $22.95
This edition also contains The Marketing Research Project Manual
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
This edition also contains The Marketing Research Project Manual
About: Learn how to plan and conduct a marketing research project, analyze the data, and present your findings in this clear, concise project manual.
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