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Principles of Marketing
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Jump down to see edition details for Principles of Marketing: Hardcover | Paperback
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Bibliographic Detail
Publisher Prentice Hall
Publication date November 1, 1990
Binding Paperback
Edition 4th
Book category Adult Non-Fiction
ISBN-13 9780137151110
ISBN-10 013715111X
Dimensions 0.50 by 8.25 by 11.25 in.
Weight 1 lbs.
Availability§ Out of Print
Original list price $34.08
Other format details reference
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description: Work smart. With PHLIP--Prentice Hall's Learning on the Internet Partnership--a free academic support Web site for professors and students in business. Today's new articles are tied directly to your textbook, so you can actually see concepts you're learning as they occur in the world of business.

Editions
This edition contains multiple works--typically stories or entire novels--that are found in different collections. Below find each work in this edition grouped by how you can find each.
Editions for the work Principles of Marketing
Hardcover
Book cover for 9780137146680
 
With Gerald Pintel | Fac sub edition from Prentice Hall (August 1, 1990)
9780137146680 | details & prices | 7.50 × 9.75 × 1.00 in. | 2.05 lbs | List price $82.00
About: An introduction to marketing, this book provides coverage of the fundamentals and offers insights into the recent developments.
Paperback
Book cover for 9780137014255
 
The price comparison is for this edition
With Robert Holden, Gerald Pintel | 4th edition from Prentice Hall (November 1, 1990)
9780137151110 | details & prices | 8.25 × 11.25 × 0.50 in. | 1.00 lbs | List price $34.08
This edition also contains Success Intelligence: Essential Lessons and Practices from the World's Leading Coaching Program on Authentic Success
About: Work smart.
With Gerry Johnstone (other contributor), Tony Ward (other contributor), Bev Clucas (other contributor) | 2 student edition from Prentice Hall (January 1, 1980)
9780137014255 | details & prices | List price $10.95
This edition also contains Torture: Moral Absolutes and Ambiguities
About: Work smart.
Paperback
The price comparison is for this edition
With Jay Diamond, Gerald Pintel | 4th edition from Prentice Hall (November 1, 1990); titled "Principles of Marketing"
9780137151110 | details & prices | 8.25 × 11.25 × 0.50 in. | 1.00 lbs | List price $34.08
This edition also contains Principles of Marketing
About: Work smart.

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