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U R a Brand!: How Smart People Brand Themselves for Business Success
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Hardcover
from Davies-Black Pub (February 28, 2006)
9780891062134 | details & prices | 208 pages | 6.50 × 9.50 × 0.75 in. | 1.10 lbs | List price $24.95
About: A guide for business professionals shares inside secrets on how to act and think like a brand in order to bolster one's career and company, in a guide that draws on successful examples while providing coverage of such topics as logos, brand marketing, and business plans.
About: A guide for business professionals shares inside secrets on how to act and think like a brand in order to bolster one's career and company, in a guide that draws on successful examples while providing coverage of such topics as logos, brand marketing, and business plans.