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Mobile Marketing: Achieving Competitive Advantage Through Wireless Technology
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Paperback
from Routledge (April 21, 2006)
9780750667470 | details & prices | 237 pages | 6.00 × 9.00 × 0.75 in. | 0.85 lbs | List price $46.95
About: In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an essential accessory, now owned by a large portion of the population of the world.
About: In the past 10 years mobile phones have gone from being high-end gadgets only the wealthy could afford to an essential accessory, now owned by a large portion of the population of the world.