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Managing Marketing Information
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
from Routledge Kegan & Paul (March 1, 1984)
9780709920250 | details & prices | List price $38.90
About: A good marketing information system is an essential ingredient of all successful marketing.
About: A good marketing information system is an essential ingredient of all successful marketing.
Paperback
from Routledge Kegan & Paul (May 1, 1984)
9780709920267 | details & prices | List price $12.95