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Franchise Organizations
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Hardcover
Book cover for 9780071050746 Book cover for 9780875848327
 
With A. Cleveland Harrison | from McGraw-Hill (April 1, 2000)
9780071050746 | details & prices | List price $29.95
This edition also contains Unsung Valor: A Gi's Story of World War II
About: The franchise phenomenon is largely undocumented and poorly understood.
from Harvard Business School Pr (January 1, 1998)
9780875848327 | details & prices | 237 pages | 6.50 × 9.75 × 1.25 in. | 1.25 lbs | List price $39.95
About: Explores the key factors that shape a franchise's business success, including the addition of new outlets and the maintenance of standards, and shows how companies can blend franchise outlets with their corporate structure to gain a competitive advantage