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Essentials of Marketing
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
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December
Book cover for 9780256065749
 
With Thorwald Lorenzen, E. Jerome McCarthy | 4th edition from Richard d Irwin List price $45.95
This edition also contains Toward a Culture of Freedom: Reflections on the Ten Commandments Today
About: Essentials of Marketing By William D.
November 1, 2002
Book cover for 9780072559996
 
Pck edition from Irwin Professional Pub (November 1, 2002)
9780072559996 | details & prices | List price $160.85
September 1, 2000
Book cover for 9780072429152
 
Pck edition from Irwin Professional Pub (September 1, 2000)
9780072429152 | details & prices | 8.25 × 10.50 × 1.25 in. | 4.10 lbs | List price $163.30
August 1, 2000
Book cover for 9780072428964
 
Pap/cdr edition from McGraw-Hill College (August 1, 2000)
9780072428964 | details & prices | 8.75 × 11.00 × 1.25 in. | 4.20 lbs | List price $82.40
May 1, 2000
Book cover for 9780074072011
 
With Jerome E. McCarthy | 8 har/cdr edition from McGraw-Hill College (May 1, 2000)
9780074072011 | details & prices | List price $82.75
June 1, 1997
Book cover for 9780256248579
 
Hardcover with CD edition from McGraw-Hill College (June 1, 1997)
9780256248579 | details & prices | List price $95.85
January 1, 1997
Pck edition from McGraw-Hill College (January 1, 1997)
9780070135543 | details & prices | 8.00 × 10.00 × 1.25 in. | 4.10 lbs | List price $98.33
7 pck edition from McGraw-Hill College (January 1, 1997)
9780072368901 | details & prices | List price $98.33
October 1, 1996
Book cover for 9780256189827
 
With E. Jerome McCarthy | 7th sty gd edition from McGraw-Hill College (October 1, 1996)
9780256189827 | details & prices | 8.00 × 10.75 × 1.00 in. | 2.10 lbs | List price $34.10
May 1, 1991
Book cover for 9780256093230
 
With Kathy Malloch, Tim Porter-O\'Grady, E. Jerome McCarthy | 5th edition from Richard d Irwin (May 1, 1991)