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Buyology: Truth and Lies About Why We Buy
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
With Paco Underhill (other contributor) |
from Crown Pub (October 21, 2008)
9780385523882 | details & prices | 240 pages | 5.75 × 8.75 × 1.00 in. | 0.90 lbs | List price $24.95
Miscellaneous
With Paco Underhill (other contributor) |
from Crown Pub (October 21, 2008)
9780385528290 | details & prices | 256 pages | List price $15.00
CD/Spoken Word
With Don Leslie (other contributor), Paco Underhill (other contributor) |
Unabridged edition from Random House (October 21, 2008)
9780739376010 | details & prices | 5.25 × 6.25 × 1.25 in. | 0.40 lbs | List price $29.95
About: Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars.
About: Based on the single largest neuromarketing study ever conducted, Buyology reveals surprising truths about what attracts our attention and captures our dollars.