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Paco Underhill has written 11 work(s)
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Paperback:
9781416569961, titled "What Women Want: The Global Marketplace Turns Female-Friendly" | Reprint edition (Simon & Schuster, July 19, 2011), cover price $15.99
Product Description: Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture--full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets...read more
CD/Spoken Word:
9781441789396, titled "Why We Buy: The Science of Shopping: Library Edition" | Unabridged edition (Blackstone Audio Inc, June 1, 2011), cover price $105.00 | About this edition: Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture--full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets.
Cassette/Spoken Word:
9781441789389 | Unabridged edition (Blackstone Audio Inc, June 1, 2011), cover price $72.95 | About this edition: Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture--full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets.
Product Description: PACO UNDERHILL, the author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybodyâs marketplaceâwhat makes a package, product, space, or service "female friendly." Underhill offers a tour of the worldâs marketplaceâwith shrewd observations and practical applications to help everybody adapt to the new realities...read more
Hardcover:
9781416569954, titled "What Women Want: The Global Marketplace Turns Female-friendly" | Simon & Schuster, July 6, 2010, cover price $25.00 | About this edition: PACO UNDERHILL, the author of the hugely successful Why We Buy and The Call of the Mall, reports on the growing importance of women in everybodyâs marketplaceâwhat makes a package, product, space, or service "female friendly.
Miscellaneous:
9781416570202 | Simon & Schuster, July 6, 2010, cover price $11.99
Paperback:
9780385523899 | Reprint edition (Crown Pub, February 2, 2010), cover price $15.00
Paperback:
9780812220742 | Reissue edition (Univ of Pennsylvania Pr, August 25, 2009), cover price $24.95
Hardcover:
9780684849133 | Simon & Schuster, May 1, 1999, cover price $25.00 | About this edition: An expert on shopping behavior and motivation offers an analysis of consumers' tastes and habits, discussing why point-of-sale purchases are still the most significant, why Internet shopping will not replace the mall, and other topics
Paperback:
9781416595243 | Upd rev edition (Simon & Schuster, December 30, 2008), cover price $17.00
9781587990441 | Texere, June 30, 2001, cover price $15.95 | About this edition: Shopping: there's a lot more to it if you know how to look.
9780684849140 | Touchstone Books, June 2, 2000, cover price $15.00 | About this edition: An expert on shopping behavior and motivation offers an analysis of consumers' tastes and habits, discussing why point-of-sale purchases are still the most significant, and why Internet shopping will not replace the mall.
CD/Spoken Word:
9781441789419 | Mp3 una up edition (Blackstone Audio Inc, June 1, 2011), cover price $29.95
9781441789402 | Unabridged edition (Blackstone Audio Inc, June 1, 2011), cover price $34.95 | About this edition: Revolutionary retail guru Paco Underhill is back with a completely revised edition of his classic, witty bestselling book on our ever-evolving consumer culture--full of fresh observations and important lessons from the cutting edge of retail, which is taking place in the world's emerging markets.
9780739341926 | Unabridged edition (Random House, April 3, 2007), cover price $29.95 | About this edition: An expert on shopping behavior and motivation offers an analysis of consumers' tastes and habits, discussing why point-of-sale purchases are still the most significant, and why Internet shopping will not replace the mall.
Prebinding:
9781439500217 | Reprint edition (Paw Prints, June 26, 2008), cover price $24.00 | About this edition: Is there a method to our madness when it comes to shopping?
Product Description: With Baby Boomer women spending over a trillion dollars a year, the days of 40+ women being ignored by marketers are numbered BOOM is a comprehensive guide to identifying, reaching and influencing these women. The book features insights and case histories from 40 top marketers, including executives from Intel, Ford, Seabourn Cruises, Citigroup, Wellpoint, Mary Kay, and more...read more
Hardcover:
9780814473900 | Amacom Books, September 26, 2006, cover price $24.00 | About this edition: With Baby Boomer women spending over a trillion dollars a year, the days of 40+ women being ignored by marketers are numbered BOOM is a comprehensive guide to identifying, reaching and influencing these women.
Profiling malls as powerful intersections of American consumer marketing, the media, and street culture, an examination of malls as reflections of commercial and social culture considers what does and does not work in a mall setting and what malls mean to everyday people. Reprint. 50,000 first printing.
Hardcover:
9780743235914 | Simon & Schuster, February 3, 2004, cover price $24.95 | About this edition: Profiling malls as intersections of American consumer marketing, the media, and street culture, an examination of malls as reflections of commercial and social culture considers what malls mean to ordinary people.
Paperback:
9780743235921, titled "Call Of The Mall" | Reprint edition (Simon & Schuster, December 21, 2004), cover price $15.00 | About this edition: Profiling malls as intersections of American consumer marketing, the media, and street culture, an examination of malls as reflections of commercial and social culture considers what malls mean to ordinary people.
Miscellaneous:
9780743258296 | Simon & Schuster, February 9, 2004, cover price $10.99
Paperback:
9788480887960 | Italian edition edition (Gestion 2000, March 1, 2003), cover price $26.95 | About this edition: Book by Underhill, Paco
Product Description: This look at shopping offers ideas and advice to help adapt to the changing consumer while providing a humorous in-depth profile of who that consumer really is. Es una guÃa que ofrece ideas y consejos sobre cómo adaptarse a los consumidores cambiantes...read more (view table of contents, read Amazon.com's description)
Paperback:
9788480884136 | Gestion 2000, February 1, 2000, cover price $17.95 | About this edition: This look at shopping offers ideas and advice to help adapt to the changing consumer while providing a humorous in-depth profile of who that consumer really is.
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