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The Boys 8 El afable escoces / The affable Scotsman
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Hardcover
Book cover for 9780256082043
 
With Garth Ennis, Martin R. Warshaw, James F. Engel, Thomas C. Kinnear | from Richard d Irwin (February 1, 1991); titled "Promotional Strategy: Managing the Marketing Communications Process"
9780256082043 | details & prices | 7.75 × 9.50 × 1.25 in. | 3.30 lbs | List price $69.30
This edition also contains Promotional Strategy: Managing the Marketing Communications Process
About: This text explores the development of a promotional program for a business or non-profit enterprise from a managerial perspective with a solid foundation in communication and communication behaviour theory.
Paperback
Book cover for 9788467905984
 
With Garth Ennis | from Norma Editorial Sa (August 19, 2011)
9788467905984 | details & prices | 144 pages | List price $18.95