Product Description: Book by Neck, Philip A.

Product Description: Too many small and mid-sized businesses offer gold-medal quality and service yet struggle to pay their bills and stay in business. What they need are guerrilla marketing weapons to put energy behind their dreams. This indispensable nuts-and-bolts guide outlines every weapon you need to make a significant bottom-line difference in your company...read more

A reference for prospective entrepreneurs covers such topics as identifying sound business opportunities, creating a business plan, calculating financial projections, working with venture capital and debt financing, getting assistance, marketing, and the Internet. Reprint.

Product Description: For the first time ever, the world's biggest soccer event will be held in the U.S., from June 17th to July 17th. This complete tournament guide is the essential source for soccer junkies and newcomers alike. Provides fact-filled profiles on all 24 teams; guides to all 9 stadiums; tips on rules, regulations and tactics; champion close-ups; and a fill-in grid to record the exciting route to finals...read more

This text provides an overview of the scale and scope of small firms in the tourism and hospitality industries and examines the key issues affecting their development. The author begins by assessing the utility of various management techniques to small firms in these sectors, exploring the characteristics of business owners, including their motivations and reasons for potential business failure. In the second half of the book, he addresses matters more directly relevant to the management of small tourism and hospitality businesses, such as marketing, financial management and quality.

Operating any business is complex and challenging, but it provides interesting, creative, and rewarding experiences. "Small Business Management, Fifth Edition", takes a practical and down-to-earth approach to planning, organizing, and running a small business. While employing current research and theory, "Small Business Management" takes a pragmatic "how-to" perspective illustrating many practical examples and applications from the business world. It explains how to achieve optimum benefits from the limited resources available to small firms, as well as how to plan for growth and succession in a business. It also explores arguments both for and against owning a small business. All three authors, Megginson, Byrd and Megginson, have had meaningful experiences in the "real world" as an owner, manager or employee of one or more small businesses.

Product Description: Proven tools for solving today's most persistent entrepreneurial headaches--and keeping the focus on business growth Operating a small business presents entrepreneurs with a continuing series of problems that need to be solved--and, usually, the smaller the business, the bigger the problems...read more

Product Description: This totally revised book will separate the romantic notions of owning a B&B from the business end by covering basic cost control systems, profitable menu planning, reservation systems, successful kitchen management, housekeeping, beverage management, room rate formulas, arrival, billing, departure, managing and training employees and more...read more

Product Description: In 26 weekly steps, this unique and cleverly structured book will walk any budding entrepreneur through everything you need to know and do, in the exact order you need to do it, to get your new business up and running. Each step contains a to-do list, an explanation of what needs to be done, useful hints and shortcuts and the contact information you need...read more

Product Description: This volume is an excellent addition to Routledge’s Studies in Small Business series. In this extended and novel entrepreneurial analysis of small firm inception and growth, a leading authority in the field develops a new kind of ‘micro-micro’ analysis, applying rigorous methods from economics, accounting and finance to gain a deeper understanding of micro-firms...read more

Tracking 150 firms through the early years of their existence, this book provides insights into the inception of the small firm, through the early stages of the life cycle - this being the period at which any business is at its most entrepreneurial. Using field work and case studies, it is suitable for both mainstream and evolutionary economists.

Product Description: In order to become a successful entrepreneur, one has to have a clear understanding of how to effectively manage a small business. This valuable introduction shows budding entrepreneurs how to launch and run their own firm. In addition to explaining the value and appeal of small businesses, it offers a variety of essential start-up lessons, including how to write a business plan, obtain financing, and choose a legal form for any venture...read more

Product Description: Help your students realize their dreams of small business success with this market-leading book. SMALL BUSINESS MANAGEMENT: LAUNCHING AND GROWING ENTREPRENEURIAL VENTURES, 15E provides the practical concepts, entrepreneurial insights, and comprehensive resources essential for students' success now and throughout your management future...read more

Product Description: Starting a business is one thing, but running and keeping it going is another. Annually, there are around 400,000 start-ups in the UK, but in a single year 300,000 businesses also fail.Start Up and Run Your Own Business brings the skills of experienced blue-chip consultants to bear on your enterprise...read more

It's the moment when you say, "There's gotta be a better way." It's the moment when you ask, "How can I solve this problem"Donny Deutsch's hit CNBC show The Big Idea has put the spotlight on that ordinary moment and the people who have the courage and stamina to make their dreams come true.Some people think a big idea is like a lightning bolt striking out of the blue that slams you in the head. But it's hardly ever like that. The big idea isn't an act of God. It's an act of daily life. Simply put, the idea that will make millions starts with an observation.A carpenter gets tired of almost losing a finger every time he slices a bagel. Bam! The Bagel Guillotine. A mother is frustrated that her pantry is full of stale food because the packages don't close. Bam! Quick Seals. Howard Schultz notices on a trip to Italy that there are coffee bars on almost every corner. Bam! Starbucks. None of them had a barrel of cash. None of them had a ton of experience. They had a big idea and the will to follow through.In The Big Idea, Deutsch draws not only on his own tremendous focus and expertise, but on that of dozens of the successful entrepreneurs whom he has interviewed, to help you create your own enterprise. From the "Gut Check Moment" to "Mom Power," The Big Idea takes aspiring entrepreneurs along every step of the way. The Big Idea is your road map to the American dream.

The totally revised edition of a groundbreaking bestseller, first published in 1986, provides information and guidance in starting and maintaining a small business or franchise. Original.