Results for Charles D. Schewe

ISBN.nu

search for books and compare prices

Charles D. Schewe has written 7 work(s)

Search for other authors with the same name

displaying 1 to 7 | at end

show results in order: alphabetically | oldest to newest | newest to oldest

Managing by Defining Moments

(view table of contents)

By Alexander Hiam, Janice Karlovich, Geoffrey E. Meredith and Charles D. Schewe

See complete details on each edition (1 edition listed)

Hardcover:

9780764554124 | John Wiley & Sons Inc, May 1, 2002, cover price $24.99

Defining Markets, Defining Moments: America's 7 Generational Cohorts, Their Shared Experiences, and Why Businesses Should Care

Explains how to successfully target marketing to seven distinct generational groups. (view table of contents)

By Janice Karlovich, Geoffrey E. Meredith and Charles D. Schewe

See complete details on each edition (1 edition listed)

Hardcover:

9780764553943 | John Wiley & Sons Inc, December 1, 2001, cover price $24.99 | About this edition: Explains how to successfully target marketing to seven distinct generational groups.

The Portable MBA in Marketing

An accessible guide to significant trends in marketing covers such topics as product planning and development, marketing research, global marketing, the role of the customer, and quality in the marketing process (view table of contents)

By Alexander Hiam and Charles D. Schewe

See complete details on each edition (4 editions listed)

Hardcover:

9780471193678 | 2 sub edition (John Wiley & Sons Inc, April 20, 1998), cover price $80.00

9780471547280 | John Wiley & Sons Inc, June 1, 1992, cover price $34.95 | also contains The Money-making Mom: How Every Woman Can Earn More and Make a Difference | About this edition: An accessible guide to significant trends in marketing covers such topics as product planning and development, marketing research, global marketing, the role of the customer, and quality in the marketing process

Paperback:

9780471119845 | John Wiley & Sons Inc, July 1, 1995, cover price $19.95

Cassette/Spoken Word:

9780787106362 | Dove Entertainment Inc, April 1, 1996, cover price $24.95 | About this edition: A guide to significant trends in marketing covers topics such as product planning and development, marketing research, global marketing, the role of the customer, and quality in the marketing process.

Marketing Management Issues in Ambulatory Health Care