Product Description: (Book). Many retailers don't have regular sales meetings. Sales people come and go, so ongoing training is necessary. A little training for even a few minutes a day can work wonders. It's amazing how much business can be increased with just a little knowledge passed along on a daily basis to the sales staff...read more

Product Description: The best of Bob Popyk's columns from The Music Trades magazine from 2000-2008! It's one thing to just wait for the next customer to walk through the door. It's another thing to market beyond your front door! That's been the topic of most of Popyk's columns in The Music Trades during recent years...read more

Product Description: (Book). Getting more gigs doesn't just happen. Musicians have to make it happen. Despite a myriad of convenient excuses to choose from the economy is off, money is tight, unemployment is high, not as many clubs are hiring, budget cuts mean fewer corporate gigs there are always some musicians who do exceptionally well and work constantly, regardless of the month, year, season, economy or their location...read more

Product Description: In Here's My Card, Bob Popyk shows how something as simple as your business card can help you make more sales, create more customers, and increase your business overall. He shows how to use those business cards with a little cleverness and creativity, and how to use them the right way...read more