9780670030668 | Viking Pr, February 1, 2002, cover price $24.95 |
About this edition: Revisits the collapse of the Soviet Union as Tartarsky, a copywriter who has a knack for concocting home-grown alternatives to Western ads, is plunged into a realm of gangsters, spin doctors, and drug dealers where reality slowly begins to dissolve.
9780142001813 | Reprint edition (Penguin USA, January 1, 2003), cover price $15.00 |
About this edition: A richly textured novel of vanity, greed, and advertising revisits the collapse of the Soviet Union, which is now primed and ready for exploitation, as Tartarsky, a copywriter who has a knack for concocting home-grown alternatives to Western ads, is plunged into a realm of gangsters, spin doctors, and drug dealers where reality slowly begins to dissolve.