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Nathalie Nahai has written 2 work(s)
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Product Description: As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online.   At the forefront of this battleground is your ability to connect with your customers, nurture your relationships and understand the psychology behind what makes them click...read more

Paperback:

9780273772958 | Financial Times Management, December 4, 2012, cover price $37.50 | About this edition: As legions of businesses scramble to set up virtual-shop, we face an unprecedented level of competition to win over and keep new customers online.

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