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Eitan Muller has written 2 work(s)
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New-product Diffusion Models
cover image for 9781441949639
Product Description: Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due to the enormous complexity of such factors, it is not surprising that product failure rates are relatively high...read more
By Vijay Mahajan, Eitan Muller (editor) and Yoram Wind
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Paperback:

9781441949639 | Springer Verlag, January 2, 2013, cover price $239.00 | About this edition: Product sales, especially for new products, are influenced by many factors.

New-Product Diffusion Models
cover image for 9780792377511
Product Description: Product sales, especially for new products, are influenced by many factors. These factors are both internal and external to the selling organization, and are both controllable and uncontrollable. Due to the enormous complexity of such factors, it is not surprising that product failure rates are relatively high...read more (view table of contents, read Amazon.com's description)
By Vijay Mahajan (editor), Eitan Muller (editor) and Yoram Wind (editor)
See complete details on each edition (1 edition listed)

Hardcover:

9780792377511 | Kluwer Academic Pub, September 1, 2000, cover price $239.00 | About this edition: Product sales, especially for new products, are influenced by many factors.

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