Including comprehensive coverage on both print and online, consumer and free magazines, Magazine Editing looks at how magazines work and explains the dual role of the magazine editor. John Morrish and Paul Bradshaw consider the editor both as a journalist, having to provide information and entertainment for readers, and as a manager, expected to lead and supervise successfully the development of a magazine or periodical. Looking at the current state of the magazine market in the twenty-first century, the third edition explains how this has developed and changed in recent years, with specific attention paid to the explosion of apps, e-zines, online communities and magazine websites. Featuring case studies, interviews with successful editors, examples of covers and spreads, and useful tables and graphs, this book discusses the editor’s many roles and details the skills needed to run a publication. Magazine Editing offers practical guidance on: how to create an editorial strategy how to lead and manage an editorial team researching a market and finding new readers dealing with budgets and finance working with designers and production staff legal, technological and ethical dilemmas online distribution, social media and search engine optimisation managing information overload how to become an editor.

Product Description: Got vinyl? No record collection is complete without Albums, a definitive look at over 300 of the most important albums of the past 50 years—the best sellers as well as the critic's darlings. This infinitely entertaining, informative book chronicles the popular music album in all genres, from pop and rock to jazz and hip-hop...read more

Product Description: Magazine Editing examines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed during the research for this book...read more

This text examines and explains the job of the magazine editor in both its journalistic and managerial aspects. Written by an experienced journalist and former editor, it draws upon the experiences of a number of magazine professionals who were interviewed for this book. Approaching the editorial role from a practical perspective, this book provides advice on such areas as: becoming an editor; working with publishers; creating a successful editorial strategy; managing the editorial team; design and production issues; drawing up an editorial budget; the legal framework; new technology and on-line publishing. John Morrish's book should serve as both an introduction to aspiring or newly-appointed editors and also as a source of information to those who have more experience. It will be of use to those working on a range of publications including consumer and trade titles, weeklies and monthlies, advertising and circulation-driven titles.

Product Description: Do you know your "dotcoms" from your "hubs" and "portals"? Do you long to be a language "maven"? Words gain new meanings, old ones come back into fashion and new ones are invented. This second collection of "Frantic Semantics" is an entertaining guide to the brave new world of "new" words...read more

A humorous collection of columns from the Saturday TELEGRAPH. Takes a witty look at the use and abuse of words in current English usage. Each entry looks at the history of the word, how it has changed and what it has come to mean. Includes cartoon illustrations.

Product Description: A full descriptive history of Fender's classic instrument amplifiers from the 1940s to the 1990s. Including colour photographs and technical specifications for all the most collectable models