Product Description: Public Relations Writing 2e, approaches public relations as an ethical and professional element of strategic organisational management. It encourages students to regard themselves as beginning practitioners who need to understand the social, economic, political and multicultural contexts in which they work...read more

Product Description: Strategic Communication: Principles and Practice deals with the principles behind strategic communication planning and the professional practice involved in researching, writing and implementing a communication strategy. The framework followed here can be used for planning specific strategies for a range of specialisations including corporate communication; community relations; financial and investor relations; government relations and lobbying; internal communication; marketing communication and public relations...read more

Product Description: Public Relations Writing in Australia approaches public relations as an ethical and professional element of strategic organizational management. It encourages students to regard themselves as beginning practitioners who need to understand the social, economic, political and multicultural contexts in which they work...read more

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Product Description: Despite their many similarities, Central American countries during the twentieth century were characterized by remarkably different political regimes. In a comparative analysis of Guatemala, El Salvador, Costa Rica, Honduras, and Nicaragua, James Mahoney argues that these political differences were legacies of the nineteenth-century liberal reform period...read more

A veterinarian with thirty years' experience in medicine and research, the author reflects on his work with chimpanzees and other animals used in research on human diseases such as AIDS and his experiences rehabilitating a sickly puppy named Molly.

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