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Deborah Kania has written 4 work(s)
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Hardcover:
9780658003073 | Ntc Business Books, February 1, 2001, cover price $39.95
Product Description: Vists our Web site at www.wiley.com/compbooks/ Visit the companion Web site at www.1to1web.com. The Internet World(TM)Guide to One-to-One Marketing companion Web site features: * Web marketer's online forum * Case studies and business profiles * Product reviews * E-mail newsletter featuring regular updates How to use your Web site to really connect with your customers and forge lasting relationships with them One-to-one marketing is a revolutionary new strategy for building customer loyalty and generating repeat sales...read more (view table of contents, read Amazon.com's description)
Paperback:
9780471251668 | John Wiley & Sons Inc, March 1, 1998, cover price $34.99 | About this edition: Vists our Web site at www.
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Paperback:
9780471404002 | 2 pap/cdr edition (John Wiley & Sons Inc, January 1, 2001), cover price $39.99
Miscellaneous:
9780471013716 | 2 edition (John Wiley & Sons Inc, July 23, 2001), cover price $39.99
Product Description: This text provides advertising and sales people with the advice, tools and templates needed to create a Web catalog. The combined book/CD set contains a wide range of catalog templates, and addresses such questions as: how many products should the catalog contain?; when do you need sophisticated multimedia graphics or video?; how can customers order directly from your Web catalog?; does your Web server software support advanced CGI programming? The CD ROM offers ready-to-use catalog, order form and banner advertisement templates; Perl scripts to handle customized forms, order processing, clickable graphics and animated icons; 50 pieces of original artwork; GuestTrack software to track and register customers on a Web site; and GT Catalog Lite to link your Web site to a database...read more (view table of contents, read Amazon.com's description)
Paperback:
9780471183310 | Pap/cdr edition (John Wiley & Sons Inc, June 1, 1997), cover price $44.99 | About this edition: This text provides advertising and sales people with the advice, tools and templates needed to create a Web catalog.
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