Product Description: "Let's put a man on the moon in 10 years." This was a dream with a deadline - the deadline was met, the dream came true and history was made. Your vision may not be quite as groundbreaking as JFK's, but achieving it could still have a major impact on your business...read more

Product Description: Looking at issues like segmentation, measurement, loyalty and people this book provides a systematic approach to service strategy, distilled from over twelve years work with over 100 companies. The second edition is thoroughly revised, adding even more practical advice, checklists and case studies as well as an entirely new chapter "Managing company processes around the customers: the hard side for getting things done" on the nitty gritty of implementation...read more

Product Description: (Pearson Education) Reveals how to compete through service differentiation by concentrating on the creation of valuable service culture and customer loyalty programs that improve customer satisfaction. Provides a systematic approach on work achieved with over 100 companies. (view table of contents, read Amazon.com's description)

Product Description: Excellent customer service is an essential tool for any company competing in today's climate. This book explores the activities of global companies with excellent reputations for customer service. Practical examples and in-depth case studies from the best in the business will enable companies to give the customers the best in service quality...read more

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