The kimono is an iconic garment with a history as rich and colourful as the textiles from which it is crafted. Deeply associated with Japanese culture both past and present, it has often been thought of as a highly gendered, rigidly traditional and unchanging national costume. This book challenges that perception, revealing the nuanced meanings and messages behind the kimono from the point of view of its wearers and producers, many of whom – both men and women – see the garment as a vehicle for self-expression. Taking a material culture approach, The Social Life of Kimono is the first study to combine the history of the kimono as a fashionable garment with an in-depth exploration of its multifaceted role today on both the street and the catwalk. Through case studies covering historical advertising campaigns, fashion magazines, interviews with contemporary kimono designers, large scale and small craft producers, and consumers who choose to wear them, The Social Life of Kimono gives a unique insight into making and meaning of this complex garment.

Product Description: Numerous tastemakers exist in and between fashion production and consumption, from designers and stylists to trend forecasters, buyers, and journalists. How and why are each of these players bound up in the creation and dispersion of trends? In what ways are consumers' relations to trends constructed by these individuals and organizations? This book explores the social significance of trends in the global fashion industry through interviews with these 'fashion intermediaries', offering new insights into their influential roles in the setting and shaping of trends...read more

The act of undressing has a multitude of meanings, which vary dramatically when this commonly private gesture is presented for public consumption. This ground-breaking book explores the significance of undressing in various cultural and social contexts.As we are increasingly obsessed with dress choices as signifiers of who we are and how we feel, an investigation into what happens as we remove our clothes has never been more pertinent. Exploring three main issues - politics, tease, and clothes without bodies - Acts of Undressing discusses these key themes through an in-depth and eclectic mix of case studies including flashing at Mardi Gras, the World Burlesque Games, and 'shoefiti' used by gangs to mark territories.Building on leading theories of dress and the body, from academics including Roland Barthes and Mario Perniolato, Ruth Barcan and Erving Goffman, Acts of Undressing is essential reading for students of fashion, sociology, anthropology, visual culture, and related subjects.

Street style blogging has experienced a meteoric rise in popularity over the last decade. Amateur photographers, often with no formal training in fashion, have become critical arbiters of taste and trends, influencing the representations that appear in magazines and on runways, and putting new cities on the fashion world map. This cutting-edge book documents the evolution of street style photography, from the fieldwork photos of early anthropology to the glamorized snapshots that appear on blogs today, and explores the structural shifts in the global fashion industry that street style has helped bring about.Chronicling author and anthropologist Brent Luvaas' experience over three years of blogging through vivid street imagery and rich ethnographic detail, this book turns the lens of street style photography back onto anthropology itself, arguing that the phenomenon is a powerful mode of amateur ethnography. Bloggers blur the distinction between professional and amateur, insider and outsider, self and brand. This book documents that blur from the ground level-from the streets of Philadelphia to the sidewalks of New York Fashion Week.Street Style is an essential read for students and scholars of fashion, anthropology, sociology, media and cultural studies, and fans of street style photography alike.

Product Description: The study of fashion has expanded into a thriving field of inquiry, with researchers utilizing diverse methods from across subject disciplines to explore fashion and dress in wide-ranging contexts. With an emphasis on material culture and ethnographic approaches in fashion studies, this groundbreaking volume offers fascinating insights into the complex dynamics of research and fashion...read more

Delighted by the return of her childhood best friend, Amy Sutton to Sweet Valley, Elizabeth Wakefield becomes caught in the middle when Amy and Enid Rollins, Elizabeth's current best friend, become bitter rivals

Product Description: African fashion is as diverse and dynamic as the continent and the people who live there. While experts have long recognized the importance of clothing as a marker of ethnic identity, life stages, political affiliation, and social class, they have only just begun to discover African fashion...read more

Product Description: The History of World Costume and Fashion presents a comprehensive survey of dress from around the world including Asia, Africa, the Islamic Empire, and the Ancient Americas. This extensive study features descriptions and analysis of men’s, women’s and children’s clothing, accessories, and cultural styles from prehistory into the twenty-first century...read more