Product Description: This package contains the following components: -0136120989: Strategic Management -0136125387: MyManagementLab with Pearson eText -- Access Card -- for Strategic Management

Product Description: This package contains the following components: -0136120989: Strategic Management -0136075126: Interpretive Simulations Access Code Card Group B

KEY BENFIT: Designed in functional four-color, this book offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. Forty-one Experiential Exercises, and 41 cases are included. Topics covered include corporate culture, organizational structure, marketing concepts, financial tools and techniques, strategy implementation issues, as well as extensive coverage of global issues, concerns and idiosyncrasies. For anyone interested in the fields of Strategic Management, Strategy, and Business Policy.

This tenth edition of Strategic Management Cases offers a practitioner-oriented perspective; focuses on skill-building in all major areas of strategy formation, implementation, and evaluation; and contains the most up-to-date compilation of cases available. The 43 featured cases include Verizon, Nextel, American Airlines, E-Bay, Wal-Mart, Target, Mandalay Resort Group, First Reliance Bank, Revlon, and many more companies. For consultants and other strategic planners.

Product Description: Book annotation not available for this title.Title: Strategic Management PackageAuthor: David, Fred R.Publisher: Pearson Custom PubPublication Date: 2004/07/01Number of Pages: Binding Type: HARDCOVERLibrary of Congress:

The tenth edition of Strategic Management is a current, well-written strategic management book with the most up-to-date compilation of cases available. Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter—globalization, the natural environment, and e-commerce. 46 Experiential Exercises, and 43 cases are included. The author provides and overview of strategic management, as well as strategy formulation and implementation, strategy evaluation, strategic management case analysis, 46 Experiential Exercises and 43 cases including service company cases and manufacturing company cases. For management professionals, small business owners and others involved in business.

Product Description: For undergraduate courses in Strategic Management and Business Policy.Designed in functional four-color, it offers a popular practitioner-oriented perspective, focuses on skill-building in all major areas of strategy formation, implementation, and evaluation, and weaves three very contemporary themes throughout each chapter--globalization, the natural environment, and e-commerce...read more (view table of contents, read Amazon.com's description)

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Product Description: A component of Strategic Management by the same author, this text focuses on the study of concepts involved in strategic management. It incorporates three themes: globalization, the natural environment and technology, and presents concepts in strategy formulation, implementation and evaluation...read more (view table of contents, read Amazon.com's description)