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Buzzmarketing: Get People to Talk About Your Stuff
By
Mark Hughes
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Bibliographic Detail
Publisher
Portfolio
Publication date
April 29, 2008
Pages
240
Binding
Paperback
Edition
Reprint
Book category
Adult Non-Fiction
ISBN-13
9781591842132
ISBN-10
1591842131
Dimensions
0.75 by 5.25 by 8.25 in.
Weight
0.45 lbs.
Original list price
$15.00
Summaries and Reviews
Editions
Hardcover
from Portfolio (July 7, 2005)
9781591840923 | details & prices | 242 pages | 6.25 × 9.25 × 1.00 in. | 0.96 lbs | List price $23.95
About: Presents case stories of companies that successfully used 'buzz marketing' practices to break into ad-saturated markets, identifying six variants of word-of-mouth marketing that can be implemented without large advertising budgets.
About: Presents case stories of companies that successfully used 'buzz marketing' practices to break into ad-saturated markets, identifying six variants of word-of-mouth marketing that can be implemented without large advertising budgets.
Paperback
The price comparison is for this edition
Reprint edition from Portfolio (April 29, 2008)
9781591842132 | details & prices | 240 pages | 5.25 × 8.25 × 0.75 in. | 0.45 lbs | List price $15.00
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