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Bibliographic Detail
Publisher
Twelve
Publication date
January 6, 2015
Pages
357
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9781455556618
ISBN-10
1455556610
Dimensions
1.50 by 6.50 by 9.50 in.
Weight
1.26 lbs.
Original list price
$30.00
Amazon.com says people who bought this book also bought:
When the Wolves Bite: Two Billionaires, One Company, and an Epic Wall Street Battle | The Acquirer's Multiple: How the Billionaire Contrarians of Deep Value Beat the Market | Confidence Game | Elon Musk | Hatching Twitter | Losing the Signal | Direct from Dell
When the Wolves Bite: Two Billionaires, One Company, and an Epic Wall Street Battle | The Acquirer's Multiple: How the Billionaire Contrarians of Deep Value Beat the Market | Confidence Game | Elon Musk | Hatching Twitter | Losing the Signal | Direct from Dell
Summaries and Reviews
Amazon.com description: Product Description: A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38.
When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing?
MARISSA MAYER AND THE FIGHT TO SAVE YAHOO! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon.
In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted.
In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.
When Yahoo hired star Google executive Mayer to be its CEO in 2012 employees rejoiced. They put posters on the walls throughout Yahoo's California headquarters. On them there was Mayer's face and one word: HOPE. But one year later, Mayer sat in front of those same employees in a huge cafeteria on Yahoo's campus and took the beating of her life. Her hair wet and her tone defensive, Mayer read and answered a series of employee-posed questions challenging the basic elements of her plan. There was anger in the room and, behind it, a question: Was Mayer actually going to be able to do this thing?
MARISSA MAYER AND THE FIGHT TO SAVE YAHOO! is the inside story of how Yahoo got into such awful shape in the first place, Marissa Mayer's controversial rise at Google, and her desperate fight to save an Internet icon.
In August 2011 hedge fund billionaire Daniel Loeb took a long look at Yahoo and decided to go to war with its management and board of directors. Loeb then bought a 5% stake and began a shareholder activist campaign that would cost the jobs of three CEOs before he finally settled on Google's golden girl Mayer to unlock the value lurking in the company. As Mayer began to remake Yahoo from a content company to a tech company, an internal civil war erupted.
In author Nicholas Carlson's capable hands, this riveting book captures Mayer's rise and Yahoo's missteps as a dramatic illustration of what it takes to grab the brass ring in Silicon Valley. And it reveals whether it is possible for a big lumbering tech company to stay relevant in today's rapidly changing business landscape.
Editions
Hardcover
The price comparison is for this edition
from Twelve (January 6, 2015)
9781455556618 | details & prices | 357 pages | 6.50 × 9.50 × 1.50 in. | 1.26 lbs | List price $30.00
About: A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38.
About: A page-turning narrative about Marissa Mayer's efforts to remake Yahoo as well as her own rise from Stanford University undergrad to CEO of a $30 billion corporation by the age of 38.
Paperback
Reprint edition from Twelve (January 5, 2016)
9781455556601 | details & prices | 362 pages | 5.00 × 8.00 × 1.00 in. | 0.68 lbs | List price $17.99
from Gardners Books (January 1, 2015)
9781444789898 | details & prices | 368 pages | List price $25.35
About: From her controversial rise and fall from power at google, to her dramatic reshaping of yahoo's work culture, people are obsessed with and polarised by, marissa mayer's every move.
About: From her controversial rise and fall from power at google, to her dramatic reshaping of yahoo's work culture, people are obsessed with and polarised by, marissa mayer's every move.
CD/Spoken Word
With Kiff Vandenheuvel (other contributor) |
Unabridged edition from Blackstone Audio Inc (January 6, 2015)
9781478986898 | details & prices | 5.50 × 5.00 × 1.25 in. | 0.60 lbs | List price $35.00
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