search for books and compare prices
cover image
Sports Marketing: The View of Industry Experts
Price
Store
Arrives
Preparing
Shipping
The price is the lowest for any condition, which may be new or used; other conditions may also be available. Rental copies must be returned at the end of the designated period, and may involve a deposit.
Jump down to see edition details for: Hardcover | Paperback
Bibliographic Detail
Publisher Jones & Bartlett Pub
Publication date January 23, 2015
Pages 312
Binding Paperback
Edition Pap/psc
Book category Adult Non-Fiction
ISBN-13 9781284034097
ISBN-10 1284034097
Dimensions 0.25 by 6.75 by 8.75 in.
Original list price $53.95
Summaries and Reviews
Amazon.com description: Product Description: Each new print copy includes Navigate 2 Advantage Access that unlocks a comprehensive and interactive eBook, student practice activities and assessments, a full suite of instructor resources, and learning analytics reporting tools.

The world of sports marketing can be both exciting and challenging when working with high-level endorsements, licensing agreements, and high profile clients. In Sports Marketing: The View of Industry Experts, readers get a behind the scenes look at industry leaders as they discuss how they achieved their position, what their daily schedules look like, and what interesting projects and challenges are currently upon them. Through these bios, readers will hear directly from some of the most influential and successful people in the business and learn firsthand about the different opportunities available within the wide field of sports marketing, as well as a look at the fundamentals of the positions described.

Key Features:

- Each chapter opens with an interview of a leading authority in the industry that provides a behind the scene look at the many opportunities available in sports marketing
- Readers hear directly from some of the most influential and successful people in the business
- Features a unique chapter on Sport Licensing and details the many layers of licensing and its importance in this industry
- A robust pedagogy provides informative case studies, review questions and examples from the industry


With Navigate 2, technology and content combine to expand the reach of your classroom. Whether you teach an online, hybrid, or traditional classroom-based course, Navigate 2 delivers unbeatable value. Experience Navigate 2 today at www.jblnavigate.com/2

Editions
Hardcover
Book cover for 9780409900200
 
With James R. Gregg | from Butterworth-Heinemann (May 1, 1987); titled "Vision and Sports: An Introduction"
9780409900200 | details & prices | List price $39.95
This edition also contains Vision and Sports: An Introduction
Paperback
Book cover for 9781284034097
 
The price comparison is for this edition
Pap/psc edition from Jones & Bartlett Pub (January 23, 2015)
9781284034097 | details & prices | 312 pages | 6.75 × 8.75 × 0.25 in. | 0.95 lbs | List price $53.95
About: Each new print copy includes Navigate 2 Advantage Access that unlocks a comprehensive and interactive eBook, student practice activities and assessments, a full suite of instructor resources, and learning analytics reporting tools.

Pricing is shown for items sent to or within the U.S., excluding shipping and tax. Please consult the store to determine exact fees. No warranties are made express or implied about the accuracy, timeliness, merit, or value of the information provided. Information subject to change without notice. isbn.nu is not a bookseller, just an information source.