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The Republic of Mass Culture: Journalism, Filmmaking, And Broadcasting in America Since 1941
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Bibliographic Detail
Publisher Johns Hopkins Univ Pr
Publication date November 29, 2005
Pages 298
Binding Paperback
Edition 3
Book category Adult Non-Fiction
ISBN-13 9780801883163
ISBN-10 0801883164
Dimensions 1 by 6.25 by 9.25 in.
Original list price $24.00
Other format details university press
Summaries and Reviews
Amazon.com description: Product Description:

The new edition of James L. Baughman's successful book The Republic of Mass Culture examines the advent of television and the impact it had on the established mass media―radio, film, newspapers, and magazines. When television captured the largest share of the mass audience by the late 1950s, rival media were forced to target smaller, subgroup markets with novel content: rock 'n' roll for teenage radio listeners in the 1950s, sexually explicit films that began to appear in the 1960s, and analytical newspaper reporting in the 1970s and 1980s. The growing popularity of cable TV posed new complications, especially for network television. The capacity of individual media industries to adapt not only determined their success or failure but also shaped the content of their products.

Two new chapters examine media entrants like Fox News, technologies such as the Internet, and increasing industry concentration. Baughman discusses significant changes in media economics and audience demand that are having profound effects on radio program formats, television news coverage, and the very existence of newspapers.

Carefully drawing on interdisciplinary communication research, The Republic of Mass Culture presents a lively analysis of the shifting objectives and challenges of the media industries.



Editions
Hardcover
Book cover for 9780801855207 Book cover for 9780801883156
 
3 edition from Johns Hopkins Univ Pr (November 28, 2005)
9780801883156 | details & prices | 298 pages | 6.50 × 9.50 × 1.00 in. | 1.25 lbs | List price $45.00
About: The new edition of James L.
2 sub edition from Johns Hopkins Univ Pr (March 1, 1997)
9780801855207 | details & prices | 287 pages | 6.50 × 9.50 × 1.00 in. | 1.35 lbs | List price $42.95
About: In his highly praised Republic of Mass Culture, James L.
Paperback
Book cover for 9780801842771 Book cover for 9780801855214 Book cover for 9780801883163
 
The price comparison is for this edition
3 edition from Johns Hopkins Univ Pr (November 29, 2005)
9780801883163 | details & prices | 298 pages | 6.25 × 9.25 × 1.00 in. | 0.95 lbs | List price $24.00
About: The new edition of James L.
from Johns Hopkins Univ Pr (March 1, 1997)
9780801855214 | details & prices | 6.25 × 9.25 × 1.00 in. | 0.90 lbs | List price $25.00
About: In his highly praised Republic of Mass Culture, James L.
from Johns Hopkins Univ Pr (March 1, 1992)
9780801842771 | details & prices | 6.00 × 9.25 × 0.75 in. | 0.85 lbs | List price $12.95
About: In his highly praised Republic of Mass Culture, James L.

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