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Bibliographic Detail
Publisher
Wharton School Pub
Publication date
March 18, 2005
Pages
343
Binding
Hardcover
Book category
Adult Non-Fiction
ISBN-13
9780131465749
ISBN-10
0131465740
Dimensions
1 by 6.25 by 9 in.
Weight
1.25 lbs.
Availability§
Publisher Out of Stock Indefinitely
Original list price
$34.99
§As reported by publisher
Summaries and Reviews
Amazon.com description: Product Description:
If there's one thing that's consistent in today's business world, it's rapid change. So how do you not only stay steady but actually grow'and quickly enough to stay safely ahead of your competitors? Built for Growth delivers specific solutions to create a brand and presence that generates true customer passion, as you lay a solid foundation for long-term success. Author Arthur Rubinfeld was a major driver in Starbucks' unprecedented retail expansion from 100 stores to more than 4000-- and its transformation into one of the world's most recognized brands. Here he draws on his singular expertise to present a proven, holistic approach to conceiving, designing, and executing your business plan: creating exciting concepts, growing them to fruition in local markets, expanding rapidly, and keeping your brand fresh and relevant as it matures. His revolutionary approach to business strategy embodies strong personal values, promotes exceptional creativity, leverages scientific methodology in finance and market analysis, and brings it all together with 'old-time' customer service.
Editions
Hardcover
The price comparison is for this edition
from Wharton School Pub (March 18, 2005)
9780131465749 | details & prices | 343 pages | 6.25 × 9.00 × 1.00 in. | 1.25 lbs | List price $34.99
About: If there's one thing that's consistent in today's business world, it's rapid change.
About: If there's one thing that's consistent in today's business world, it's rapid change.
Paperback
from Financial Times Management (March 29, 2009)
9780137025701 | details & prices | 343 pages | 6.00 × 9.00 × 0.75 in. | 1.10 lbs | List price $34.99
About: If there's one thing that's consistent in today's business world, it's rapid change.
About: If there's one thing that's consistent in today's business world, it's rapid change.
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