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McQuail's Mass Communication Theory
Descriptions of each edition are found in brief where available. Click details & prices to get more information on a book or to find the best prices for the title.
Hardcover
5th edition from Sage Pubns Ltd (April 30, 2005)
9781412903714 | details & prices | 616 pages | 7.50 × 9.25 × 1.50 in. | 2.80 lbs | List price $125.00
from Sage Pubns (June 1, 2000)
9780761965466 | details & prices | 542 pages | 7.25 × 9.50 × 1.00 in. | 2.55 lbs | List price $125.00
About: Now thoroughly updated, this new edition has been rewritten to take account of recent theory and research particularly as it relates to new media, globalization, and cultural production topics, such as advertising, marketing, fashion, and merchandising.
About: Now thoroughly updated, this new edition has been rewritten to take account of recent theory and research particularly as it relates to new media, globalization, and cultural production topics, such as advertising, marketing, fashion, and merchandising.
Paperback
5th edition from Sage Pubns Ltd (April 30, 2005)
9781412903721 | details & prices | 616 pages | 7.25 × 9.00 × 1.50 in. | 2.45 lbs | List price $63.95