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Marketing to Moviegoers: A Handbook of Strategies and Tactics
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Paperback
3 edition from Southern Illinois Univ Pr (January 30, 2013)
9780809331963 | details & prices | 417 pages | 6.25 × 9.25 × 1.00 in. | 1.30 lbs | List price $34.95
2 edition from Southern Illinois Univ Pr (January 23, 2009)
9780809328840 | details & prices | 318 pages | 6.00 × 9.00 × 0.50 in. | 1.05 lbs | List price $34.95
About: While Hollywood executives spend millions of dollars making movies, even more money is poured into selling those films to the public.
About: While Hollywood executives spend millions of dollars making movies, even more money is poured into selling those films to the public.